Gold Medal, a leading brand of Gold Medal Travel Group, has announced the return of its popular Holiday Sale and Grand Giveaway for the 2026 peak season.
Launching on 2 January 2026, the campaign will feature 100 curated offers from top destinations, resorts, and airlines worldwide, aimed at equipping travel agents with the tools needed to inspire customers to explore the globe.
The initiative includes a dedicated microsite with themed destination hubs and downloadable assets, alongside a 96-page consumer-facing book to be distributed to travel agents across the UK.
This comprehensive approach is designed to maximise agents' ability to engage customers during the busiest sales period of the year.
Here comes the Grand Giveaway
In addition to the Holiday Sale, Gold Medal is reintroducing its Grand Giveaway, offering £8,000 in total rewards.
From 27 December 2025 to 28 February 2026, agents making package bookings can enter a prize draw to win £1,000 in Farebank Rewards each week.
Winners will be announced on Gold Medal's Facebook page every Monday.
Marketing Director Sarah Lancashire stated, “Our priority for the Gold Medal peaks campaign was clear; to deliver marketing that is inspirational, easy to digest, and equipped with all the assets that travel agents will need to convert quickly and confidently.”
The Farebank Rewards scheme will continue throughout the peak season, allowing agents to earn up to £1,500 on every package booking.
This initiative underscores Gold Medal's commitment to supporting travel agents and enhancing their sales capabilities during the crucial January and February period.
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