is on the lookout for a Digital Marketing superstar to join our team in Thailand. If you are driven by a genuine desire to deliver value and results through digital engagement then we want to hear from you!
About the Opportunity
The Digital Marketing Executive plays a critical role in our business, and alongside the Global Director of Digital Marketing drives the company forward across all our digital channels while keeping our partners at the heart of everything we do. They are responsible for handling a variety of core activities including day-to-day management of our online advertising budget, optimisation of existing ad spend and set-up and optimisation of new ad campaigns.
Your main responsibility is:
·Day-to-day management of media buying including but not limited to ad campaigns, ad groups and bid strategies.
·Optimising cost-per-click and cost-per-acquisition for new business acquisition and existing business growth and retention.
·Manage post-click purchasing funnel including the management of all landing page requirements.
·Managing and executing best-practise keyword research and targeting.
·Taking ownership of our website optimisation through planning and delivery of scalable opportunities using best practice technical and on-page SEO principles.
·Maximising return on investment on ad spend.
·Minimum 1 year of experience working on high performance paid ad campaigns is essential.
·Strong proficiency in the Google Ads and LinkedIn Advertising platforms.
·Strong proficiency with Google Data Studio.
·Knowledge of keyword research tools such as Google Keyword Planner, SEMRush, Ahrefs or MOZPro.
·Good command of both written and spoken English.
·Excellent organisational skills with the ability to be flexible and implementing change when needed.
·Strong communication skills, both written and verbal across a variety of cultures to a diverse range of people (customers, suppliers, team members, leaders).
·Highly motivated, self-starter prepared to do whatever it takes to succeed
·High attention to detail.
·Able to work under pressure and juggle multiple tasks and able to work outside office hours when required.
·Solution focused and great at problem solving.
·Able to work independently and within a team assisting team members to help everyone achieve results.
·Personally aligned with Discova’s company purpose and values.
The Discova brand was launched in July 2019 and is the newest brand in the Flight Centre Travel Group family of brands. The merger of Buffalo Tours in Asia and Olympus Tours in the Americas created a global DMC business with a purpose to connect people and places with a world of possibilities. We are the travel people who work globally, live locally and go the extra mile to help our partners extend their reach.
Our passion is to share local experiences because 95% of our people are local. We are proud of the communities we operate and live in and our commitment to work responsibly with our customers, local communities and business partners ensures our tours have minimal impact on the natural environment, while adding value to our local economies.