Long-Haul Travel Barometer (LHTB)
Features
Long-haul travel sentiment to Europe improves
Over 60% of potential travellers in Australia, Brazil, Canada, China, and the US intend to travel long-haul in 2023, with Europe being top of mind.
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- China’s $45 South Korea tours are driving a race to the bottom
- Indochina pushes single visa system as three nations unite to curb overtourism
- Polar tourism booms as melting ice creates new maritime hazards and higher costs
- Northern Europe tops winter cruise destinations
- British visitors keep America in their sights as European travel declines
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