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Mabrian
Middle East

Top four trends reshaping ‘Regional Tourism’ In GCC

The Gulf Cooperation Council (GCC) tourism sector is undergoing a transformation fuelled by infrastructure investment and experience-led development, as revealed

Reports

Global travel intent to the U.S wavers: Mabrian

The fluctuating world scenario that results from the U.S. administration policies and announcements is starting to impact travel intention to this country, according to the latest analysis conducted by Mabrian, the global travel intelligence platform, part of The Data Appeal Company - Almawave Group.

Airlines and Aviation

ME Air Connectivity set for growth in 2025: Mabrian

Mabrian’s analysis of 2025 international air seat availability reveals key shifts in the Middle East’s aviation landscape, underscoring the need for strategic route development, airline partnerships, and network optimisation to strengthen the Middle East’s position as a global aviation hub. 

Italy

Rome & Milan lead Italy’s travel boom

Travel intelligence firms Mabrian and The Data Appeal Company, both part of Almawave Group, have released a joint analysis of international travel demand for Italy in the first half of 2025

Germany

Decoding 2025 Berlin Tourism: 2million digital footprints, air traffic expansion, and key growth trends

Berlin’s travel industry is set for significant transformations in 2025, influenced by visitor preferences, air capacity expansion, and emerging tourism drivers.

Global

Mabrian launches AILA

Mabrian, the global travel intelligence platform, announces the launch of AILA (acronym for Artificial Intelligence Live Assistant), a Generative AI-based virtual analyst designed to optimise tourism planning and management.

Festivals

Air capacity to Spain up +9.4% this Christmas, driven by European markets

According to Mabrian's data intelligence on Christmas demand, Spain is strengthening its position as a global tourist destination with significant growth in demand from European and long-haul markets

Appointments

Mabrian appoints Cristina Panizo as Head of Insights & Tourism Advisory

Mabrian builds up an experts’ team that provide data insights powered by its world-class travel intelligence platform.

Global

Long-haul markets show potential to drive high-impact tourism in Barcelona

Long-distance markets are emerging as an opportunity to boost high-impact tourist demand to Barcelona, ​​​​as stated by Mabrian, the global travel intelligence platform.

Global

India outbound to reach 100 million trips by 2030: Cendra

As Europe gains traction among India’s travel demand, destinations have a unique opportunity to better align their offerings with the needs and expectations of this diverse market, with outbound tourism poised for remarkable growth.

Global

Essential to grow air connectivity to Oceania

 Mabrian's analysis highlights a growing gap between rising travel demand and lagging air connectivity in Oceania. While key markets like the United States, India, China, and Europe show increased interest in traveling to the region for 2024, air seat availability in many areas remains below pre-pandemic levels, which presents a challenge for Oceania’s travel & tourism industry.

Germany

Long-Haul trips boost German travel plans for autumn 2024: Mabrian

While Mediterranean countries continue to attract German travellers, long-haul destinations, particularly in the Middle East and Asia, are becoming increasingly popular for autumn 2024

Global

Russian Tourism to Abu Dhabi on the Rise: Mabrian

Abu Dhabi stands out as a top choice for long-haul Russian travellers, driven by a significant rise in seat availability for the second half of 2024.

Global

Solo female travellers already stand for 14% of female tourism demand

Mabrian and The Data Appeal Company-Almawave Group, analysed the female solo traveller demand worldwide* to identify five key factors that outline the profile of this segment.

Europe

Spanish and Turkish fans will have the most affordable flights to the Euro 2024 final

The anticipation for the UEFA Euro 2024 final is beyond the stadiums: Mabrian's data intelligence shows how this sporting passion reflects in the preparations to travel to Berlin from several European countries to enjoy grand final match

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