Digital travel platform Agoda has announced an expanded partnership with the Macao Government Tourism Office (MGTO) for 2026, aiming to highlight boutique and independent accommodations beyond Macao's traditional hotspots. This collaboration will focus on the Outer Harbour District, a vibrant waterfront area offering easy access to dining and entertainment.
Recent Agoda data indicates a significant increase in international interest in Macao, with the Middle East leading the surge at 247%, followed by India at 70%, Japan at 62%, and Thailand at 56%. This shift in travel patterns presents an opportunity to promote lesser-known neighbourhoods to a global audience.
Damien Pfirsch, Chief Commercial Officer at Agoda, stated, “This broadening mix of interest shows that more travellers are looking at Macao through different trip lenses, not just the traditional patterns. Our partnership with MGTO is designed to turn that into an actual trip and experience, bringing neighbourhood areas like the Outer Harbour District to the forefront and showcasing boutique stays that reflect the city’s character.”
The partnership, which began in 2025, combines MGTO's destination strategy with Agoda's data and distribution capabilities. It aims to connect hotel partners with new traveller segments from regions such as Brazil, Vietnam, and Central Asia. This initiative underscores Agoda's commitment to enhancing travel experiences through its extensive network of accommodations, flights, and activities.
As Macao continues to attract a diverse set of international travellers, this collaboration is set to further boost the visibility of its unique offerings, particularly in the Outer Harbour District
This story was selected and published by a human editor, with content adapted from original press material using AI tools. Spot an error? Report it here.