Bhutan Spirit Sanctuary.Bhutan Soul Travel (BST), founded by Louk Lennaerts, is making a notable return to the travel market with the launch of Bhutan À La Carte. This innovative approach allows travellers to tailor their journeys based on personal interests, moving beyond the conventional checklist itineraries. The relaunch comes after a hiatus due to the pandemic, aligning with Bhutan's "High Value, Low Volume" tourism philosophy.
The new concept offers a bespoke travel experience, focusing on individual interests such as culture, wellness, nature, and spirituality. Lennaerts, who also founded Bhutan Spirit Sanctuary, emphasises the importance of experiencing Bhutan at one's own pace. "Bhutan is not a destination that should be experienced from a checklist," he stated. "It is a country that reveals itself slowly."
Travellers can now explore Bhutan's iconic sites or venture into lesser-known areas, engaging in activities ranging from Himalayan hikes to local culinary experiences. This approach not only enhances the travel experience but also supports Bhutan's commitment to environmental sustainability and cultural preservation.
Bhutan À La Carte is designed for those seeking more than a conventional holiday, offering the freedom to shape their own Bhutan story. Whether inspired by adventure, culture, or the desire to disconnect, the programme promises a unique and meaningful journey through the kingdom. As BST resumes operations, it aims to connect visitors with Bhutan's rich traditions and landscapes, providing an authentic travel experience.
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