HBX Group International plc announced the appointment of Carlos Muñoz as its new chief executive officer earlier today, 6th November.
As he formally takes the helm on 1st December of this year, Muñoz will remain on the HBX Board, becoming an executive director.
HBX Group chair James Bilefield said of Muñoz: “Carlos is an outstanding leader with a deep understanding of HBX Group, its people and its markets. As a co-founder and former senior executive of the business, he combines extensive industry knowledge with a strong technology background and a proven track record in platform development, innovation, commercial leadership, and operational delivery. His ability to bring together technology, data and business strategy will be particularly important as AI creates new opportunities across the travel industry.”
In his congratulatory statement, Bilefield also thanked interim chief executive and chief financial officer Brendan Brennan for his excellent leadership, citing the way he provided continuity and stability for the business whilst managing the transition in a highly professional manner
Getting to know Carlos Muñoz
A co-founder of HBX Group, Muñoz has close to three decades of experience in the travel industry.
During his time with the Group, he held a number of senior executive roles, including deputy CEO, chief commercial officer, chief operating officer, and managing director.
He has led global commercial strategy, product innovation, partnerships and operational integration across Europe, Asia and the Americas. He was elected to the Board as a Non-Executive Director at the Annual General Meeting on 12 February 2026.
His appointment as CEO follows a comprehensive search process led by the Board to identify the right leader for the next phase of HBX Group’s growth, following the retirement of CEO Nicolas Huss last 30th September.
Muñoz said of his appointment: “HBX Group has been an important part of my professional life for many years, so it is a great privilege to have the opportunity to lead the business as CEO. We have exceptional people, strong relationships with customers and partners around the world, and a leading position in B2B travel technology. As AI and digital innovation reshape our industry, I look forward to leveraging our technology solutions, data capabilities and talented teams to accelerate execution, unlock new opportunities for growth and create long-term value for our partners and shareholders.”
