Cathay has unveiled a comprehensive insurance platform, allowing members to explore and purchase a variety of insurance solutions whilst earning Asia Miles. The platform, launched today, integrates insurance into the Asia Miles ecosystem, offering coverage for travel, health, home, motor, and personal accidents. To celebrate the launch, Cathay is hosting a "Shield for Miles Lucky Draw" with over 400 prizes valued at more than 1.5 million Asia Miles.

The platform is built on Cathay's established trust with its members, featuring curated insurance solutions from partners such as Cigna Healthcare, Chubb, and Zurich Insurance. Members can confidently select and purchase coverage through a streamlined digital process, supported by assistance for policy management and claims.

Vivian Lo, Cathay's Director of Customer Lifestyle, stated, "Cathay is dedicated to enriching our members’ experiences, ensuring they enjoy a rewarding journey that truly elevates their lives. Our new one-stop insurance platform brings together trusted protection, digital convenience, and Asia Miles rewards in one place."

Cathay plans to expand the platform with additional insurance solutions and partners to meet evolving member needs. The limited-time lucky draw offers a grand prize of up to 476,000 Asia Miles, enough for two Cathay Pacific Business class return tickets to any destination within the airline's network. Members can increase their chances of winning by purchasing eligible insurance products during the promotional period

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