Cloudbeds has launched a new revenue management system (RMS) designed to help hotels make more informed pricing decisions by leveraging unified data. The system, unveiled on 15 September, integrates real-time property performance, market intelligence, and automated rate execution into a single platform, enabling hoteliers to act swiftly and strategically.

Built on Cloudbeds' unified data platform, Signals, the RMS evaluates a range of factors including reservations, booking pace, and market demand, alongside competitor rates. This comprehensive approach provides a richer context for pricing recommendations. Jason Richards, Chief Business Officer of Cloudbeds, stated, “Hoteliers shouldn’t need a large revenue team or a complex technology stack to make sophisticated revenue decisions.”

Key features of the Cloudbeds RMS include deeper intelligence for pricing decisions, automation with control, and a streamlined process from insight to action. The system's Autopilot feature manages routine rate changes whilst allowing hotel teams to intervene when necessary. Additionally, the RMS facilitates responsive pricing adjustments based on demand fluctuations, with insights that can inform targeted marketing activities during slower periods.

Cloudbeds, founded in 2012, is a leading hospitality management system trusted by properties in over 150 countries. The new RMS aims to simplify revenue management, making it more accessible and effective for hotels of all sizes. As the hospitality industry continues to evolve, Cloudbeds' latest innovation promises to enhance operational efficiency and strategic decision-making for hoteliers worldwide

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