Indian flyers served in-flight Starbucks

Vistara's Phee Teik Yeoh and TATA Starbucks CEO Sumi Ghosh at a Starbucks outlet in Gurgaon
Vistara’s Phee Teik Yeoh and TATA Starbucks CEO Sumi Ghosh at a Starbucks outlet in Gurgaon

An airline in India has started serving Starbucks coffee onboard its flights.

Vistara, Singapore Airlines’ Delhi-based subsidiary, is now offering Starbucks India Estates Blend coffee to passengers in its business class and premium economy cabins. This makes Vistara the first airline in South and Southeast Asia to offer this service.

“Coffee is not just a beverage; it is a way of life for many people. Vistara aims to transform the flying experience in India forever. Our partnership with Starbucks is a step in that direction, reflecting our focus on the evolving preferences of our customers,” said Phee Teik Yeoh, CEO of Vistara.

A medium roast coffee, Starbucks’ India Estates Blend is sourced from the hills of Karnataka.

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