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Marketing Manager

Pattana Golf Club & Resort
THB 30,000 - 45,000 Monthly
Chon Buri, Thailand
27 Apr 2019
Industry : Hospitality
Sector : Hotels and Accommodation
Department : Marketing
Type : Full-Time
Work Sponsorship : Local contract only
Experience : 3 to 5 Years
Vacancies : 1
Job Status : Active

Job Description

  1. JOB SUMMARY

Responsible to manage for public relations & media planning to promote Pattana & affiliate companies, for both traditional media and social media and also news published both off-line and on-line media channel to have more awareness, also monitor Pattana and other competitor news. Planning for CSR activity and motivate staff to join.

  1. ESSENTIAL DUTIES
  • Preparation of annual PR plan.
  • Prepare PR & Communications work plan based on the assigned policies, including calendar of major features, advertising opportunities, collateral, etc.
  • Up-to-date the media database for both traditional and social media and/or bloggers for the effective working and more exposure of the entities and activities to all target audiences regionally, nationally and internationally.
  • Manage content for both off-line and on-line channel.
  • Manage for Social media plan; boost post, ad, seeding, SEO, SEM, Google Ad, etc
  • To maintain an effective working relationship with all media, electronic and print, local national and international to encourage and maximize coverage of the properties and its events
  • Create for at least one topic per month for any interview or article to make more company awareness and also for media coverage.
  • Prepare PR action plan and deadlines for all events & promotions.
  • Monitor the guests’ comments on Facebook, IG, Twitter, Agoda, TripAdvisor, Google, etc.
  • To identify appropriate and relevant search engines, websites and internet opportunities to maintain an effective presence of the properties, and assist hotels in maintaining such visibility.
  • Maintain all Social Media and implement a Social Media annual/monthly and quarterly plan.
  • Follow department annual budgeting and ensure that all expense will be controlled in the budget.
  • To assist for the production of all publications, seasonal brochures, and any other material required and ensure that all of the publications meet high professional and quality standards.
  • Manage for CSR activity and motivate staff to participate.
  • Create PR activities to make advantage for relationship between Pattana and others, especially media both in Bangkok and Chonburi.
  • Work collaboratively with team to create and manage integrated marketing strategies
  • Coordinate communications projects with vendors for the development production of marketing materials
  • Assist in developing revenue sources through supplier’s membership, exhibits and sponsorship, events and others that create and maintain the image of the company to customers
  • Assist in reviewing and editing existing promotional materials for marketing effectiveness, cross-selling implications and adherence as brand guidelines
  • Assist to analyse and evaluate the effectiveness of marketing methods, costs, and results and recommend solutions to improve those methods
  • Assist in Develop, establish and execute short/ long-term marketing plans, marketing support, goals, strategies, direction, and analysis, budget and financial planning, assessment
  1. HEALTH, SAFETY, AND SECURITY.
  • Attend any health, safety & security training as required by the company.
  • Report all accidents, dangerous occurrences, or hazards to your Superior.
  • Be conversant with Health & Safety & Security Policies and procedures
  1. GENERAL RESPONSIBILITIES
  • Attend work with full commitment and work in accordance with the business code of ethics
  • Keep up to date with changes in policy and procedures
  • Adhere to the hotels grooming policy
  • Abide by the hotels rules and regulations
  • Accept that management can change my job description and responsibilities at any time


Read Full Job Description

Work Location

Address: Pattana Golf Club & Resort, Khaokhunsong District, Sriracha City, Chon Buri, Thailand

 
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