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Kerala Tourism
Airlines and Aviation

Kerala Tourism partners with Malaysia Airlines for ‘Look East’ campaign

In a major push to attract visitors from East Asia, Kerala Tourism has partnered with Malaysia Airlines to roll out the ambitious ‘Look East’ campaign

Awards

Kerala Tourism’s ‘Holiday Heist’ campaign wins PATA Gold Award

Kerala Tourism has won the coveted Pacific Asia Travel Association (PATA) Gold Award 2024 for its online contest ‘Holiday Heist’ in Digital Marketing Campaign category, marking a big endorsement of its innovative initiatives to attract visitors.

Consumer

Get set to celebrate Onam in Kerala

After two years of keeping Onam low-key owing to the pandemic, Kerala Tourism is geared up to bring alive the vibrant festivities to the streets and homes of Kerala with carnivals, arts and artforms and a showcase of the rich and ancient traditions associated with the festival.

Airports

Kerala unveils QR code-aided e-guide to boost tourism

Kerala Tourism minister PA Mohamed Riyas has launched a virtual travel guide that gives access to all information on tourism locations through QR Code for visitors to the state

Family & Group Travel

Meet Maya! Kerala Tourism unveils new chatbot to enable travellers to access all information

Kerala Tourism launched its 24×7 WhatsApp chatbot ‘Maya’ to enable tourists to access all information and updates about the tourism ecosystem in the state

Global

Kerala Tourism to roll out nationwide promotional campaigns

Kerala Tourism is preparing to roll out aggressive promotional campaigns across the country, targeting diverse segments of travellers

Attractions

Keravan Kerala! Caravan travel to drive tourism in God Own’s Country

After houseboats, Kerala Tourism is betting big on caravan tourism — ‘Keravan Kerala’ — for the post-pandemic revival

Global

Kerala unveils ‘Honeymoon Holidays’ campaign to boost tourism

Promoting Kerala as a safe and glamorous honeymoon destination, Kerala Tourism has launched a high-octane campaign by stapling it with lyrical micro-video songs to lure honeymooners from across the world to the state

Global

Fam 2 Malabar 500! Kerala unveils new project to tap tourism potential of Malabar region

Kerala has launched a major marketing initiative to tap the immense tourism potential of the Malabar region by roping in top tour operators from India and abroad to attract domestic and foreign visitors to the seven northern districts

Global

Kerala Tourism unveils new app for travellers

Kerala Tourism has brought out an application that encapsulates the beauty of ‘God’s Own Country’ and provide information on tourist destinations with a single click

Global

Kerala unveils mass vaccination drive for tourism sector

Kerala government has launched a mass drive to make the tourism destinations in the state ‘complete vaccinated zones’ by giving jabs to everyone working in the sector

Global

Kerala Tourism unveils ‘My First Trip 2021’ campaign for domestic travellers

Kerala Tourism has launched a pioneering travel initiative led by ten influencers from around the country who will carry out a new-media campaign to attract domestic tourists in the post-Covid era

Attractions

Kerala’s folk art festival ‘Utsavam’ off to vibrant start

Showcasing the best of Kerala’s vibrant folk and ritualistic art traditions, the seven-day cultural festival ‘Utsavam 2021’ has got off to a colourful start, featuring hundreds of artistes in 30 venues across the state

Attractions

Kerala’s tourism minister launches Travancore Heritage Project

Kerala has launched work on the Travancore Heritage Project to conserve and showcase the cultural richness and tangible legacy of the erstwhile Travancore kingdom

Charity / Sustainability / CSR

Kerala Tourism unveils Miyawaki forest project in 22 spots

In a major green initiative, Kerala Tourism has launched a project to create Miyawaki model micro forests at 22 tourism spots in 12 districts across the state

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