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Overtourism

Asia

Travellers flock to Asia’s secondary cities as regional capitals face overcrowding

Today, a quiet revolution is underway: Asia’s secondary cities are transforming from mere stopovers into main events, fundamentally altering how, where, and why travellers navigate the region.

Asia

Southeast Asia cracks down on bad tourist behavior as post-pandemic travel overwhelms islands

Across Southeast Asia, the post-pandemic travel boom has brought back a familiar, unwelcome spectre: the disruptive, intrusive, and environmentally destructive tourist. 

Adventure Tourism

ITE-HCMC: Southeast Asian travel ties deepen as global conflicts disrupt traditional tourism routes

The 20th run of the International Travel Exposition in Ho Chi Minh City (ITE-HCMC) proved to be a showcase of key trends in regional travel and tourism.

Associations

PATA Travel Mart highlights the value of secondary destinations amidst significant industry shifts

Overtourism remains a critical issue throughout the globe and the challenge of decongesting highly popular destinations has led to a shift towards secondary destinations.

Cultural Tourism

Japan rural tourism surges as prefectures leverage mascot IPs to combat overtourism

If there is any country that has optimised its use of truly unique intellectual property (IP) entities in its destination marketing, it’s Japan.

Adventure Tourism

Southeast Asian heritage faces destruction as influencer-driven tourism surges

For Southeast Asia to truly grow into a global centre for experiential tourism, the region as a whole needs to address the most pressing challenges.

Exclusives

Indian motorists pivot to remote hill stations as overtourism chokes traditional hotspots

For decades, India’s hill holidays have revolved around familiar names—Shimla, Manali, Mussoorie, Nainital and Ooty. While they continue to

Exclusives

Travel operators revamp itineraries as India opens billions in new expressways

India’s highway expansion is changing the way travellers move across the country. The government has sharply increased spending on roads

Adventure Tourism

Indonesia’s remote regions land luxury hotels as overtourism impacts Bali

For Indonesia, the global hospitality brands setting up shop in the region’s largest archipelago are making a well-calculated move to lesser-known destinations that also have their own range of attractions to lure in world-weary travellers.

Asia

Indochina tourism surges as Western travelers flee record summer heat

Today, Indochina is seeing a significant increase in the number of foreign arrivals and the numbers have risen steadily since the start of the year.

Attractions

South Korea pivots to immersive heritage as tourism deficit persists despite BTS return

South Korean tourism has certainly benefited from the Hallyu Wave of recent years, with people coming in from even the most distant corners of the world to catch a piece of the action.

Cultural Tourism

Siargao faces cultural crisis as foreign influx triggers ‘invasive tourism’ warnings

Many experts feel that Siargao could be a case study for a disturbing trend referred to as invasive tourism wherein foreigners come to locations in droves, essentially taking over local communities, imposing their own rules and customs, and compromising local culture and security.

Charity / Sustainability / CSR

Bali rethinks strategies as it combats impact of overtourism

Pre- and post-pandemic, it’s not surprising to know that the Indonesian island paradise that is Bali remains one of the world’s most desirable and most visited destinations.

Exclusives

Managing overtourism as global travel recovers

Overtourism was one of the buzzwords of 2025 and was an issue that could no longer be swept under the

Japan

Overtourism and congestion, yet Japanese Welcoming tourists

Last year, almost 37 million international tourists visited Japan, up from 25 million in 2023 and compared to 32 million in 2019

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