Phillip Jones

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Phillip Jones
Attractions

AlUla becomes first city in ME to earn ‘Destinations International’ accreditation

The ancient oasis city of AlUla has achieved a remarkable milestone by becoming the first destination in the Middle East to be accredited by Destinations International; the USA based global association for destination professionals, as officially announced today at the Destinations International Annual Convention in Florida.

Global

Assouline releases ‘AlUla Flora’, celebrating the ancient oasis destination’s vibrant blooms

Premier luxury publishing house Assouline has released its latest masterpiece, ‘AlUla Flora’. The work celebrates the diverse plant life that blooms in the ancient oasis city located in northwest Saudi Arabia. 

Awards

AlUla named Middle East’s Leading Cultural Tourism Project 2023 at World Travel Awards

AlUla has been named the Middle East's Leading Cultural Tourism Project 2023 at the renowned World Travel Awards, solidifying its position as one of the most exciting destinations in the region.

Attractions

AZIMUTH to light up AlUla, with electrifying and diverse set of regional aritsts 

AZIMUTH amplified by MDLBEAST, the highly anticipated music event, reveals an electrifying lineup showcasing the best regional stars including Dish Dash, Baloo, KAYAN and many more. 

Attractions

AlUla Skies Festival returns for its second edition

AlUla Moments announced details of the upcoming AlUla Skies Festival 2023, which is set to return for a second edition from 26 April to 13 May. 

Global

AlUla to welcome 200 of the world’s best endurance riders

The Royal Commission for AlUla (RCU), in partnership with the Saudi Arabian Equestrian Federation (SAEF) and Fédération Equestre Internationale (FEI) will welcome 200 of the world’s best endurance riders for the Custodian of the Two Holy Mosques Endurance Cup 2023

Consumer

Winter at Tantora to feature a series of luxury retail pop-ups

A series of luxury retail pop-ups set in the stunning landscapes of the Ashar Valley provide the perfect shopping experience for visitors to Winter at Tantora in AlUla this season.

Global

First-ever destination brand campaign for AlUla, Saudi Arabia unveiled

The campaign, developed by the Royal Commission for AlUla includes a film directed by renowned cinematographer Bruno Aveillan and a suite of digital assets under the concept of The World’s Masterpiece

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