As travel disruptions continue to impact plans this summer, travellers are increasingly opting for refund protection to secure their bookings.
Protect Group, a prominent provider of ancillary travel products, reports that Refund Protect conversions have nearly doubled, rising from 14% to 27% among its travel partners.
The UK leads this trend, with a 56% increase in Refund Protect conversions within the travel and transport sector, despite a slight overall decline in adoption across UK partners. France also shows positive momentum, with a 26% rise in conversions, indicating a sustained interest in flexible booking options across Europe.
Stephen Joyce, Global Strategy Lead – Travel & Tours at Protect Group, noted, “Travellers are becoming more intentional about managing travel risk. Rather than changing their plans altogether, more people are choosing to protect the parts of their journey where disruption could have the greatest financial impact.” This shift underscores the growing importance of refund protection as an integral part of the booking process.
Joyce further explained that this trend reflects a structural change in traveller behaviour, driven by increasing travel complexity and a volatile global outlook. Refund Protect, the company's flagship product, is designed to meet this demand by offering a 100% refund of the booking value, thus enhancing consumer confidence and satisfaction.
As travel uncertainties persist, the adoption of refund protection is expected to continue growing, providing travellers with the flexibility and reassurance they seek when making travel arrangements.
This story was selected and published by a human editor, with content adapted from original press material using AI tools. Spot an error? Report it here.