United Airlines, in collaboration with Make-A-Wish, has announced a series of events titled "Make More Wishes," aimed at providing children battling critical illnesses and their families with exclusive access to aviation experiences. These events will take place across the United States at United's hub airports on dates where the month and day share the same number, starting on 5 May and culminating on 11 November in Chicago.
The initiative, marking 40 years of United's support for Make-A-Wish, coincides with the airline's 100th anniversary. The events will offer immersive experiences such as flight simulator sessions, inflight training, and opportunities to meet pilots and visit operational centres. The final event in Chicago on 11 November is particularly symbolic, as the date is traditionally associated with making wishes.
Kate Gebo, United's Executive Vice President of Human Resources and Labour Relations, emphasised the airline's commitment to Make-A-Wish families, stating, "As we celebrate 100 years at United, we're expanding and deepening our commitment to these Make-A-Wish families by providing access to experiences and passions in addition to fulfilling wishes."
Leslie Motter, CEO of Make-A-Wish America, highlighted the impact of travel on wish families, noting, "For 40 years, United's pilots, flight crews, employees, and customers have helped make those moments possible."
United's partnership with Make-A-Wish has facilitated travel for over 75% of wishes, with the airline playing a crucial role in granting these life-changing experiences. Customers can support the initiative by donating miles or money through United's Miles on a Mission programme, with United matching donations up to 1 million miles until 30 April 2026
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