Wego, the leading travel app in the Middle East and North Africa (MENA), has teamed up with Turespaña, Spain's official tourism office, to promote Spain as a top summer destination for MENA travellers. This strategic partnership aims to highlight Spain's diverse cultural, gastronomic, and coastal experiences, encouraging travellers to explore the country's unique offerings.

The collaboration will utilise targeted campaigns and engaging storytelling to showcase Spain's attractions, from the architectural wonders of Antoni Gaudí in Barcelona to the vibrant flamenco heritage of Seville. Travellers can also enjoy the dynamic beachfront lifestyle of Barcelona, the culinary scene of Madrid, and the natural beauty of Mallorca. The campaign will further spotlight Spain's rich culinary heritage, summer festivals, and lesser-known regions, offering authentic Mediterranean experiences.

Mamoun Hmidan, Chief Business Officer at Wego, stated, "Spain continues to be one of the most sought-after destinations for MENA travellers, offering an exceptional combination of culture, leisure, gastronomy, and natural beauty." Carlos Ruiz González, Director of Spain's Tourist Office for the GCC, added, "Through our collaboration with Wego, we look forward to inspiring more travellers from the Middle East to discover the richness of Spain."

This partnership underscores a commitment to sustainable tourism growth and aims to strengthen Spain's visibility among MENA travellers. With excellent connectivity and diverse tourism offerings, Spain is well-positioned to attract visitors seeking meaningful summer experiences

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