AI systems are set to provide a USD14 trillion boost to the global economy by 2035. In the travel industry, this technology has the potential to produce USD400 billion of value, more than double the value achievable through traditional analytics.
Moreover, AI is becoming indispensable for travel’s movers and shakers to better understand and inspire travellers, create tailored experiences and compete for more savvy, demanding customers as they move between devices and channels.
To this end, Amadeus is empowering startups and independent developers to gain an edge by launching a new set of AI Application Programming Interfaces (APIs) as part of the Amadeus for Developers programme. These APIs will allow developers to build solutions that can predict travel intent, traveller behaviour, and flight delays, amongst others – without needing any prior background in AI or data.
These APIs enable travel innovators to create exciting AI-based apps with brand new features and disruptive business models that can transform the travel experience. The insights are offered under Amadeus’ Self-Service API catalogue for partners, and any developer can start testing the APIs in less than three minutes.
“At Amadeus, we constantly look for opportunities to take friction out of travel. That’s why we’re very excited to make these groundbreaking AI-driven insights and tools available to the travel industry for the first time. They will empower innovators to create amazing applications thanks to the power of AI and simplify the traveller’s journey” said Stefan Ropers, president of strategic growth businesses at Amadeus.
“We’re democratising AI in travel”
Fran Romero, head of open innovation programmess at Amadeus, added “As our recent hackathon demonstrated, once you empower innovators with the tools, they can create incredible applications. AI-based technology is going to transform the way we receive offers, how we customize trips, our airport experience, and much more. Yet while travel brands are seeing vast operational improvements, more personalized experiences and increased customer engagement with AI, for startups and smaller innovators in the travel space it’s harder to access historical data to train their models. With Amadeus Artificial Intelligence APIs, we’re changing that. We’re democratising AI in travel.”