Arabian Adventures, part of the Emirates Group, has unveiled plans for an AED 8 million expansion at The Fort, Lisaili, set to introduce the UAE's first dunetop desert zipline. Announced at the Arabian Travel Market in Dubai, the expansion aims to enhance Dubai's reputation as a premier destination for leisure and adventure tourism. The Fort, located 45 minutes from Downtown Dubai, has been a popular spot since its launch in November 2024, offering a mix of desert dining, live entertainment, and adventure activities.
The redevelopment will occur in two phases, with the first phase launching in January 2027. This phase will introduce new attractions, including an authentic Arabic market, exclusive VIP majlis, and dining concepts overlooking the dunes. Additionally, a dedicated children's play area and new event spaces will cater to various gatherings. The highlight of this phase is the 250-metre desert zipline, providing a unique view of Dubai's desert landscape.
Phase two, set for July 2027, will feature a new visitor centre with cafés, retail outlets, and prayer rooms. Elevated viewing decks and VIP lounges will offer panoramic desert views, whilst camel experiences and animal encounters will connect visitors to the UAE's heritage.
Sébastien Doussin, Senior Vice President at dnata Travel Group, stated, "Our vision is to create a destination that is uniquely Dubai, combining adventure, dining, entertainment, and cultural experiences." The expansion reflects Arabian Adventures' confidence in Dubai's growing tourism sector and the demand for experience-led attractions.
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