The Ascott Limited, a global hospitality company based in Singapore, is bringing its 2026 Citadines For the Love of Coffee campaign to Singapore. From 18 October to 29 November, the initiative, themed "A Cup of Coffee, A City of Stories", will offer guests curated coffee experiences and guided walks through Chinatown, Little India, and Kent Ridge. This exclusive programme is in collaboration with Monster Day Tours, a local tour operator.
Citadines aims to showcase Singapore's rich coffee culture, which is an integral part of daily life for three in five adults in the city. The tours will explore traditional Nanyang kopi, South Indian filter coffee, and modern speciality brews, reflecting the diverse cultural tapestry of Singapore. Charmaine Wee, Deputy Area Manager for Citadines Rochor Singapore, stated, “Every city has its own coffee culture shaped by the people, traditions and neighbourhoods.”
The programme includes three unique tours: "Sip, Stroll & Discover Chinatown" on 18 October, "Little India Coffee Trail" on 15 November, and "Modern Coffee & Kent Ridge Heritage" on 29 November. Each tour offers participants a chance to delve into the history and traditions behind Singapore's coffee culture, with activities such as kopi appreciation workshops and heritage walks.
These tours are available exclusively to Citadines guests who are members of the Ascott Star Rewards loyalty programme. Interested participants can register through Citazens, Citadines' on-property associates, at participating properties in Singapore.
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