The award recognises Direct Travel’s approach to corporate travel, combining modern technology, specialist industry expertise, and local service capabilities.
Direct Travel has been named Global Travel Management Company of the Year - Singapore at the Travel Daily Media Travel Trade Excellence Awards 2026 - Asia.
The award reflects Direct Travel's commitment to addressing longstanding industry challenges, helping multinational organisations overcome fragmented travel systems, inconsistent service delivery, and limited visibility across markets.
Following its acquisition of ATPI in September 2025, Direct Travel has brought together two established travel management businesses, strengthening its global footprint and expanding its portfolio of solutions to serve increasingly complex travel programmes.
Connecting global technology with local expertise
Managing corporate travel across Asia Pacific presents unique challenges. Differences in booking systems, regulatory requirements, and service infrastructure can make it difficult for organisations to maintain oversight, enforce policies, and deliver a consistent traveller experience.
Direct Travel is addressing these challenges by connecting travel content, trusted data, and global service capabilities within a more unified travel management programme.
Central to this strategy is Avenir, Direct Travel's next-generation, cloud-native travel platform, designed to give organisations direct access to the content, data, and service they need within one connected ecosystem.
Across Asia, Direct Travel operates 11 wholly owned entities spanning Singapore, Malaysia, Indonesia, Thailand, the Philippines, India, Hong Kong, Taiwan, Mainland China, South Korea, and Japan. This established regional presence enables multinational customers to benefit from greater consistency across markets whilst retaining the local knowledge and personalised support essential to navigating regional complexities.
Specialist expertise for complex travel requirements
Beyond conventional corporate travel management, Direct Travel's expanded portfolio brings together deep industry expertise and purpose-built solutions for sectors with highly specialised travel requirements.
Through ATPI, Direct Travel brings more than 30 years of offshore and marine travel expertise, supported by direct airline agreements and specialist fares. These capabilities serve the marine, energy, offshore, and mining industries, where crew movements, complex operational schedules, and time-sensitive deployments demand dedicated travel solutions and experienced support.
Advancing service excellence through innovation
Direct Travel's approach combines the speed and intelligence of modern technology with the expertise and responsiveness of experienced travel consultants.
Through Avenir, organisations can address critical challenges such as fragmented travel content, programme leakage, and traveller satisfaction, whilst gaining greater control over their travel programmes.
This technology-led approach is backed by established service capabilities. Across Asia, Direct Travel reports an average call answer time of 14 seconds, a Net Promoter Score of 65.76 and an average consultant tenure of ten years, reinforcing its commitment to responsive, high-quality service.
“Across Asia, businesses need more than access to travel technology. They need greater visibility, consistency, and confidence in how their programmes operate across markets,” said Ali Hussain, Managing Director – Asia, Direct Travel.
“Our focus is on removing the obstacles that make business travel unnecessarily complex, combining the strength of our global platform with the local expertise and personal service our customers depend on.”
The recognition reinforces Direct Travel's continued investment in modernising corporate travel management and delivering on its promise of direct access to better business travel, bringing together technology, global scale, and human expertise to create travel programmes built for the future.
The Travel Daily Media Travel Trade Excellence Awards - Asia stands as the premier awards programme in the Asia Pacific region, dedicated to recognising the pinnacle of excellence within the travel industry. This prestigious event honours the very best in hotels, airlines, airports, cruise lines, tour operators, travel agencies, booking platforms, and travel technology.
The Travel Daily Media Travel Trade Excellence Awards 2026 - Asia is presented by Travel Daily Media Magazine. To view the full list of winners, click here. For more information on the awards programme, you may contact Danica Avila at +65 3158 1386 or [email protected].
