Marketing Automation Coordinator

Flight Centre Travel Group
Queensland
Industry : Travel Agent or Tour Operator
Sector : Travel Agent (Retail/Leisure)
Function : Marketing, Web, Creative & UX
Type : Full time

Job Description

Situated in Flight Centre’s HQ, one of Brisbane’s most desirable corporate headquarters complete with rooftop dining and drinks, free 24/7 gym, direct access to South Bank train and busway stations and the South Bank precinct just across the road, we offer perks and company culture that are second to none. 

About the Opportunity 

We are on the hunt for a Marketing Automation Coordinator to join our dynamic, fast-paced and successful marketing team. In this role, you will report to the Marketing Automation Team Leader, developing your skills in Salesforce Marketing Cloud and work collaboratively with the wider Marketing team.
In this role you will be building customer communications to be sent to our database (through SFMC), primarily in the form of email marketing, app/web push notifications and text marketing. You will work closely with a range of stakeholders, in particular Creative, Digital and Media teams, to ensure all activity is delivered on time and in accordance with the brand/campaign strategy. 

 

What you will be doing

Responsible for sending a series of campaign and tactical emails/communications each week to database segments  

Work directly with the Flight Centre team to deliver B2C automation initiatives to support Customer and Business goals. 

Design and deliver compelling emails that target multiple stages of the Customer Lifecycle and Travel Purchase Journey. 

Work closely with wider Flight Centre teams to improve the operation of marketing automation databases and systems. 

Collaborate with Website, Social, Paid Media and Analytics teams to share insights and create opportunities for automated cross-channel communications. 

Make improvements to existing communications and templates based on performance and feedback. 

Conduct marketing reporting and auditing duties. 

 

You’ll be perfect for this role if you can showcase

Sound understanding and knowledge of the travel industry 

Outstanding customer service skills (demonstrated to both internal and external customers)  

Ability to communicate professionally & effectively with all stakeholders, on all levels. 

Computer skills: proficiency in Microsoft suite. 

Experience with customer journeys 

Retail and/or wholesale travel sales experience. 

Experience in travel copywriting for print advertisements and/or radio. 

Marketing qualification(s). 

 

Psst, you’ll get bonus points if you have

Marketing experience, degree or currently studying is preferred but not essential.  

Salesforce Marketing Cloud Experience 

Thorough knowledge of Flight Centre store systems is an asset. 

What’s in it for you   

Travel discounts including family and friends, health and wellness discounts, financial planning advise and more 

Brightness of future – career opportunities in a network of brands and businesses across the global – we promote from within  

Monthly awards nights, social team building events, and opportunity to attend global conference (Las-Vegas 2022)  

We are flexible when it comes to flexibility, blended working arrangements 

Individualised Learning & Development pathway options 

Paid Parental Leave 

Corporate Health Discounts – access exclusive discounts on health insurance plans for you and your family with our partner, BUPA.  

We proudly support and advocate responsible travel, positive diversity practices, empowered giving, and conservation of natural resources and sustainability – Yep, our hearts are big, mushy and green. 

We do things a little differently… We do things a little differently around here. We do things the FCTG Way! We have a unique culture and an irreverent DNA based on a proven mix of ideas, values and ways of working that have helped shape our business over the past 40+ years. Across all our brands, we take our business seriously but not ourselves. We take leaps of faith, have trust in our teams and work collaboratively to achieve our goals. 

If you think you have FCTG DNA, reach out today. 

 


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