Gold Medal has reported a 14% increase in bookings to the Caribbean and Mexico across peak booking months (January to March 2017).
In response to the growing demand for both destinations, the long haul operator has expanded the travel programme with its new 2018 Caribbean and Mexico brochure.
Following demand from agents to be able to provide out of date range bookings to the Caribbean and Mexico, the operator’s new 2018 brochure will allow agents to book further ahead than the 11-month window for scheduled air and book package holidays to the destinations between January and December 2018.
The 40-page brochure gives agents the chance to sell to customers booking ahead with over 60 holiday packages to 11 destinations across the Caribbean and Mexico including Antigua, Saint Lucia, the Bahamas, Jamaica and Cuba with new hotels in both Barbados and Mexico.
Agents can also tempt clients with special offers including reduced rates, early booking offers and kids stay free.
To support the launch of the new brochure and assist agents with selling 2018 holidays to the destinations, Gold Medal has produced a 16-page guide featuring the best tactical offers for bookings made within the next six weeks.
To help agents encourage clients to visit the Caribbean and Mexico and assist with marketing efforts, it has also provided them with point of sales materials, window posters and exclusive social media offers.
The new brochure will be landing with agents on 11 May 2017.