La Caverne du Pont Neuf, a temporary art installation in Paris, drew an impressive 6.4 million visitors between 20 May and 28 June, according to Paris Je t’aime, the city's tourist office. This figure surpasses the daily attendance of the Louvre, the world’s most-visited museum, with an average of 41,154 visitors per day. Despite the intense heatwave that hit Paris during this period, the installation managed to captivate both locals and international tourists.
The artwork, which will be dismantled on 13 July, was created with sustainability in mind, as 90% of its materials will be reused. The iconic fabric envelope of La Caverne is set to embark on a new journey, aiming to connect, shelter, and inspire, continuing the spirit of the installation.
The installation's success is notable, especially considering the challenges posed by severe weather, which delayed its opening. Repairs were swiftly conducted, allowing the public to experience the unique sensory journey crafted by contributors like Thomas Bangalter and Snap Inc.
Corinne Menegaux, CEO of Paris je t’aime, highlighted the installation's impact on tourism and media, with over 3,000 articles published globally. "Bold artistic initiatives are a powerful driver of Paris’s attractiveness," she stated, emphasising the city's commitment to supporting such projects.
La Caverne du Pont Neuf not only enhanced Paris's cultural appeal but also boosted local employment, engaging 850 people and 13 companies in its execution. The project was funded through private support, including contributions from Snap Inc. and Bloomberg Philanthropies, ensuring free access to the public throughout its display
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