AirlinePros International has announced its appointment as the General Sales Agent (GSA) for LIFT in the United Kingdom, alongside Italy, India, The Netherlands, and the United Arab Emirates. This expansion builds on AirlinePros' existing representation of LIFT in Australia, Canada, France, Germany, Spain, and the USA, enhancing the airline's international trade presence.

The partnership aims to bolster LIFT's visibility among travel agents, tour operators, and corporate travel buyers, facilitating the promotion of domestic air travel within South Africa. LIFT, a South African airline, is renowned for its flexible and customer-focused approach, offering services between key cities like Johannesburg, Cape Town, and Durban. The airline's commitment to hassle-free travel is underscored by its recent accolade as the Best Low-Cost Airline in Africa at the SKYTRAX World Airline Awards.

Hélène Cornet, Vice-President of Global Business Development at AirlinePros International, expressed enthusiasm about the new markets, stating, “These are important outbound markets for South Africa, with strong potential across leisure, business, and VFR travel segments. LIFT’s customer-first approach, domestic network, and growing recognition in the market make it a valuable option for travel sellers serving clients who wish to explore South Africa or connect between its major cities.”

This expanded representation reflects AirlinePros International's dedication to enhancing trade access and unlocking commercial opportunities globally. By leveraging LIFT's unique offerings and AirlinePros' market expertise, the collaboration is set to create new avenues for travel sellers and their clients in the newly appointed markets

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