Marriott International has announced a significant agreement with FICO Corporation to develop seven new hotels in Thailand, adding 1,262 rooms across Bangkok, Pattaya, and Phuket. This expansion will introduce the citizenM, Four Points Flex by Sheraton, and Series by Marriott brands to the country for the first time, alongside the expansion of the JW Marriott brand.
The new JW Marriott Bangkok Sathorn will feature 288 rooms, offering luxury hospitality combined with urban living. It will include diverse sports and fitness facilities, creating a vibrant lifestyle hub. Meanwhile, citizenM Bangkok Sukhumvit 11 will debut with 147 rooms, showcasing modern hospitality with intuitive technology and bold design.
Three Four Points Flex by Sheraton hotels will be strategically located in Bangkok, offering a total of 493 rooms. These properties will focus on reliability and efficiency, catering to travellers on the move. In Pattaya and Phuket, the Series by Marriott brand will debut with the 192-room Easy Planet North Pattaya and the 142-room Easy Planet Phuket Patong, celebrating the character of each destination.
Rajeev Menon, President of Asia Pacific excluding China at Marriott International, expressed excitement about the expansion, stating it reflects a shared vision for hospitality that embraces evolving traveller preferences. Krit Srichawla, Chairman of FICO Corporation, highlighted the importance of creating spaces where people can connect and enjoy their time.
This agreement builds on Marriott's existing relationship with FICO, which already includes four hotels in Bangkok. The expanded collaboration will result in a joint portfolio of 11 hotels across eight brands in Thailand
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