New JNTO head to tap India outbound

The Japan National Tourism Organization (JNTO) has appointed Yusuke Yamamoto as the new executive director for the India market effective July 1, 2019. He will be responsible in overseeing the Indian market while managing the development of policies and strategies to strengthen Japan’s reputation as a world-class tourism and travel destination.

Commenting on his appointment, Yamamoto said, “I am looking forward to further enhance and work closely with our partners in India. India is now one of the fastest growing outbound tourism markets in the world. This is the magnitude of travellers we are aiming to tap on. Therefore, this market has exceptional opportunities and I am glad to be fostering JNTO’s growth by being the torchbearer.”

Coming with an experience of almost 22 years, his expertise in strategic business planning and tourism marketing will not only add value but make JNTO’s hold all the more stronger in the Indian market, JNTO said. He will be instrumental in integrating JNTO’s focus for the Indian market by creating great relationship with the travel and trade fraternity. Being at the helm, Yamamoto will facilitate in maximising all opportunities aiming towards increasing the number of outbound travellers from India to Japan.

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