Korean Air has unveiled global K-pop supergroup, SuperM as the stars of its new safety video.
A collaboration between the airline and SM Entertainment, the video was aired for the first time today on all Korean Air flights — starting with KE621, which departed from Incheon at 0745 to Manila. And boasts the likes of popular K-Poppers Taemin from Shinee, Baekhyun and Kai from Exo, Taeyong and Mark from NCT 127, and Ten and Lucas from Chinese boy group WayV, in its stellar cast, with BoA serving as narrator.
The video features the song ‘Let’s go Everywhere’, which incorporates safety rules and a slick glossy video as way to make sure p0assengers pay attention during the, traditionally ignored, safety announcements on board/
“Safety does not have to be serious or boring,” said a Korean Air spokesperson who led the creation of the safety video. “We hope to deliver clear safety messages to our passengers through the brand-new safety video.”
‘Let’s go Everywhere’ will be released as a single on November 18. According to Korean Air, profits from the recording will be donated to the Global Poverty Project’s Global Citizen campaign, aims to end extreme poverty, fight climate change and global inequality in partner with leaders of 193 UN member nations, governments, philanthropists and civil organizations.