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Jumeirah Named Official Hospitality Partner of NOMAD in Abu Dhabi 2025
Jumeirah, the global luxury hospitality brand and a member of Dubai Holding, has been named the official hospitality partner of NOMAD, the collectible design fair celebrated for curating intimate encounters between contemporary art, architecture, and cultural heritage. This collaboration underscores Jumeirah’s commitment to supporting the region’s cultural landscape, as NOMAD prepares to make its highly anticipated debut in Abu Dhabi from 19-22 November 2025. The fair will take place at the decommissioned Terminal 1 Zayed International Airport, coinciding with Abu Dhabi Art Fair, and arrives at a time of significant creative momentum for the capital ahead of the upcoming openings of the Natural History Museum Abu Dhabi, Zayed National Museum and Guggenheim Abu Dhabi – reinforcing Saadiyat Cultural District’s position as a world-class destination for arts and culture. Across its destinations, Jumeirah continues to serve as a cultural crossroads, contributing to the artistic fabric of the cities it touches. Earlier this year, Jumeirah launched its first Jumeirah Art Journey across its Madinat Jumeirah properties in Dubai, and more recently partnered with Christie’s London for an exhibition honouring the life and legacy of Syrian artist Marwan Kassab-Bachi. In August, Jumeirah Capri Palace hosted the inaugural edition of its Contemporary Art Prize, launched in conjunction with the ninth Festival del Paesaggio Anacapri, awarding two artists selected by a distinguished jury of leading figures from the international art and culture scene. As the official hospitality partner of NOMAD, Jumeirah will welcome international collectors, designers, cultural leaders, and creative advocates to Jumeirah Saadiyat Island, offering an immersive gateway into the region’s vibrant design scene. Select guests will enjoy exclusive access to NOMAD’s collectors’ previews, private events and panel discussions during Abu Dhabi Art Fair, reaffirming Jumeirah as a global Majlis of culture, conversation, and creative exchange. Further enhancing the guest experience, Jumeirah Saadiyat Island will also host an original design showcase, Shifting Terrains, as part of NOMAD’s off-site program from 18-22 November. The showcase traces the evolving creative landscape of the United Arab Emirates, featuring the work of pioneering regional contemporary designers and studios: Datecrete (Palestine/Lebanon), KAMEH (UAE), Mary-Lynn Massoud (Lebanon), Georges Mohasseb (Lebanon), Neda Salmanpour (Iran). Through contemporary practices at the intersection of design, architecture, and visual art, the exhibition unfolds a dialogue between material experimentation, spatial perception, and the cultural narratives shaping the region’s creative scene. Grounded in a sensitivity to place and community, these works explore how the built and the natural continuously inform one another. Set along Saadiyat’s shoreline, between the natural and the constructed, the ephemeral and the enduring, Shifting Terrains reflects a generation of regional artists and designers redefining notions of place through material, process, and imagination. Speaking on the partnership,Nicolas Bellavance-Lecompte, Founder of NOMAD, said: “Our collaboration with Jumeirah on Saadiyat Island extends NOMAD’s vision beyond the fair grounds, creating a dialogue between design, place, and the cultural landscape of Abu Dhabi.” Ideally located in the heart of the Saadiyat Cultural District, Jumeirah Saadiyat Island places guests at the doorstep of Abu Dhabi’s most renowned cultural landmarks. A stunning beachfront retreat infused with artistic spirit, the resort offers the perfect base for art and design lovers visiting the capital. As NOMAD and Abu Dhabi Art bring the city to life with creativity and culture, Jumeirah invites collectors, curators, and enthusiasts to converse and connect at Jumeirah Saadiyat Island.
Jumeirah Marsa Al Arab named among The World’s 50 Best Hotels 2025
Jumeirah Marsa Al Arab was recently hailed among those named in The World’s 50 Best Hotels 2025 list. Less than a year since it first opened its doors, the luxury property made it to the 20th spot on the list, cementing its position as a global leader in hospitality and a flagship destination in Dubai’s evolving ultra-luxury landscape. With its superyacht-inspired design, exclusive 82-berth marina, and exceptional culinary and wellness experiences, Jumeirah Marsa Al Arab has rapidly become a pioneer in global hospitality. Its debut ranking represents not only a triumph for the Jumeirah brand but also reinforces Dubai’s status as a world-class travel destination. Raising the bar for Middle Eastern hospitality Opened in March 2025, the resort features 300 rooms, 86 suites, and 82 private residences, along with 11 signature restaurants, four bars, and a 3,500 square-metre Talise Spa pioneering next-generation wellness technologies. The resort’s architectural and experiential design led by Shaun Killa has quickly made it a destination of choice for discerning travellers, cultural tastemakers, and industry leaders. The resort’s commitment to excellence extends beyond design and amenities, reflecting in the memorable and heartfelt moments it creates for every guest. As it continues to grow in reputation, Jumeirah Marsa Al Arab stands as a beacon of innovation and authentic Arabian hospitality in one of the world’s most dynamic cities. Ready for the holidays As the resort approaches its first festive season, Jumeirah Marsa Al Arab is set to usher in the holidays with a rich calendar of experiences that reflect its spirit of refined celebration. From glamorous gala dinners and immersive family activities to transformative spa rituals and world-class dining across its eleven signature restaurants, the season promises moments of joy, indulgence, and connection. With the ‘Tis The Season thematic in place, guests are invited to experience this milestone winter-sun in a destination where effortless elegance meets timeless Arabian warmth, framed by the golden glow of Dubai’s coastline.
Jumeirah launches its new media hub
Global hospitality firm Jumeirah announced the launch of its new Media Hub earlier today, 3rd November. The new hub is a centralised digital platform designed to share the brand’s latest news and press materials, supporting timely and meaningful storytelling. The Media Hub will host press releases, fact sheets, image galleries, and story starters from across the global portfolio. Those who sign up will receive monthly newsletters collating the latest news and stories from the brand. Where stories abound Guided by its origin, Jumeirah draws inspiration from the traditions of warm Arabian hospitality and the timeless spirit of the majlis, a space where travellers once gathered to exchange stories, ideas, and knowledge. Today, Jumeirah continues that legacy with the introduction of this new platform. Doubling up as a majlis of global culture and conversation, Jumeirah’s Media Hub offers a modern space where the media community and hospitality industry can engage with the narratives shaping the brand worldwide. Media, trade, and partners are invited to visit Jumeirah’s Media Hub and sign up to the monthly newsletters to join this evolving conversation.
Discover Abu Dhabi’s burgeoning cultural scene with a stay at Jumeirah Saadiyat Island
As Abu Dhabi’s star continues to rise – the emirate welcomed 1.4 million overnight guests in the first quarter of 2025 alone* - a flurry of exciting new openings in the Saadiyat Island cultural district is set to further launch the city to stratospheric new levels of popularity. For guests looking to explore Abu Dhabi’s burgeoning cultural scene, Jumeirah Saadiyat Island is ideally located within easy reach of cultural landmarks both old and new, making it the perfect choice for any culture vultures seeking a luxurious stay. In the coming months, Abu Dhabi will welcome the highly anticipated Guggenheim Abu Dhabi on Saadiyat Island - set to open in 2026 – as well as the new Zayed National Museum, which will open its doors this December, marking a new era of cultural discovery for the emirate’s exclusive Saadiyat Island district. These major new openings join the Louvre Abu Dhabi in making Abu Dhabi a prime destination for creativity and heritage, with high profile events such as NOMAD and Frieze also set to launch their debut Abu Dhabi editions in the coming months. Located moments away from these iconic new landmarks, Jumeirah Saadiyat Island offers a serene beachfront escape for those visiting the emirate, offering unrivalled access to the heart of the cultural district. Offering understated luxury on the sun-drenched coastline, Jumeirah Saadiyat Island resembles a perennial summer house where island life is enjoyed in quiet sophistication. Serene spaces with thoughtfully curated design and floor-to-ceiling views of the Gulf make the hotel the perfect destination for those seeking a short cultural escape. Visitors can relax after a day of exploring Abu Dhabi at Jumeirah Saadiyat Island’s award-winning spa, where the Saadiyat Signature Hammam treatment offers the perfect way to unwind and restore balance after a day of cultural discovery.
Jumeirah Bali immerses guests in local tradition with the curated Mawedangan ritual
As a way of helping its guests gain a greater understanding of local traditions, Jumeirah Bali adds a Curated Ritual to its offerings: Mawedangan. Inspired by the ceremonial grace of Patehan, the traditional Javanese tea ceremony once reserved for royalty, Mawedangan has been re-imagined as a signature element of guest programming. Set within the resort’s tranquil, open-air spaces, Mawedangan blends the refinement of royal Javanese tea customs with Balinese warmth and sensory storytelling. Unique to the resort, the ritual reflects its architectural inspiration from Majapahit palaces, its spiritual sensibility and its commitment to honouring both Balinese and Javanese heritage. Mawedangan is now part of guest programming at Jumeirah Bali, available twice weekly and on special occasions, priced at IDR 600,000 net per person with a minimum of two guests per session. What is a Mawedangan? Each step of this truly unique Curated Ritual unfolds with gentle narration, symbolic gestures and ceremonial grace. Guests are welcomed with a ceremonial parade in which attendants carry sacred ritual elements for the full presentation of the tea ceremony. The journey begins with a guided aroma and tasting of Indonesia’s finest teas: green, black, Java jasmine, white, and roselle. Participants may select one of these to enjoy alongside traditional Jajan Pasar cakes and calming aromatherapy.
Jumierah appoints Xander Labuschange as General Manager of Hospitality for Jumeirah Thanda Safari
Jumeirah, a global leader in luxury hospitality and a member of Dubai Holding, has announced the appointment of Xander Labuschagne as General Manager of Hospitality for Jumeirah Thanda Safari in South Africa. Xander brings more than two decades of diverse hospitality experience, with a career spanning humanitarian work, luxury safari lodges, residences and international operations across South Africa, Botswana, UAE, and Europe. Most recently, he served as General Manager of Atzaro Cape Town – Boutique Hotel and was involved in Atzaro Okavango Camp in Botswana, overseeing procurement, operations, guest experience, commercial performance and project delivery. In his new role, Xander will be responsible for the day-to-day hospitality operations of Jumeirah Thanda Safari and will play a key role in building on the property’s unique positioning while supporting the brand’s evolution through the delivery of distinctive and purposeful guest experiences. In December 2024, Jumeirah announced its entry into Africa with the opening of Jumeirah Thanda Safari and Jumeirah Thanda Island in Tanzania. The launch, in partnership with the Thanda Group, marks a significant milestone in Jumeirah’s growth journey, offering a distinct proposition and meaningful experiences for travellers rooted in culture and connection. Located in one of Southern Africa’s private Big Five game reserves, Jumeirah Thanda Safari spans 16,500 hectares of wilderness in KwaZulu-Natal province. At its centre is The Royal Thanda Club Estate, a 386-hectare private, access-controlled enclave. The estate is home to The Royal Thanda Club at Jumeirah Thanda Safari and five branded Jumeirah Residences. These are also joined by Villa iZulu which sits within the wider game reserve. Guests can take part in game drives, bush walks, starlit dining experiences, and a junior ranger course for younger visitors. Guests also benefit from wildlife experiences guided by expert trackers and cultural programmes that reflect Zulu heritage, with 90% of its staff hailing from neighbouring communities. Jumeirah Thanda Safari is involved in conservation and sustainability initiatives such as landscape rehabilitation, alien vegetation removal, cheetah breeding, and rhino protection through projects including Project Rhino KZN and the WWF Black Rhino Range Expansion Project. Through The Thanda Foundation Trust, it supports programmes such as Star for Life, a youth empowerment initiative that has reached over 500,000 young people in South Africa and Mafia Island in Tanzania. The reserve is accessible via King Shaka International Airport in Durban, with transfers by road or a one-hour helicopter flight directly into the reserve. About Jumeirah Jumeirah, a global leader in luxury hospitality and a member of Dubai Holding, operates an exceptional portfolio of 31 properties across the Middle East, Europe, Asia and Africa. In 1999, Jumeirah changed the face of luxury hospitality with the opening of the iconic Jumeirah Burj Al Arab and the brand is now renowned worldwide for its distinguished beachfront resorts, esteemed city hotels and luxury residences. From the contemporary Maldivian island paradise at Jumeirah Olhahali Island to the art-inspired Jumeirah Capri Palace in Italy and the modern twist on a British classic at Jumeirah Carlton Tower in London, the brand has become synonymous with warm and generous service and the ability to craft distinctive and purposeful experiences that bring joy to guests from across the world. www.jumeirah.com https://www.instagram.com/jumeirah https://www.facebook.com/Jumeirah https://x.com/jumeirah https://www.linkedin.com/company/jumeirah/ https://www.youtube.com/@Jumeirah
Unlock immersive wildlife experiences with Jumeirah
Jumeirah, a global leader in luxury hospitality, opens the door to some of nature’s most extraordinary realms, with a range of unique, immersive wildlife experiences available across its global portfolio. Swim with Nature’s Gentle Giants at Jumeirah Thanda Island Set on a private island within a protected marine reserve, Jumeirah Thanda Island gives guests front-row access to whale shark season, with peak sightings in November and December. Exclusive snorkelling excursions offer the chance to swim alongside the ocean’s largest fish, with the option to indulge in bespoke celebratory dinners following successful sightings. Closer to shore, the recovery of the coral reefs and the return of iconic species such as eagle rays and fish eagles tells a deeper story of ecological resilience unfolding in the waters just beyond the villa decks. Big Five Conservation at Jumeirah Thanda Safari Jumeirah Thanda Safari is more than just a base for Big Five game viewing - it's a protected 16,500-hectare private reserve where wildlife thrives. With just two vehicles permitted per sighting, and an expert team encouraging guest involvement with conservation efforts such as rhino tagging, the property offers rare, up-close moments with the Big Five, as well as cheetahs, giraffes, zebras, and more. Every season reveals something new, whether that’s migratory birds in spring, the arrival of newborn animals, or a thrilling sighting of the world’s fastest land mammal, the regal cheetah. Island Biodiversity from Jetty to Reef at Jumeirah Olhahali Island Surrounded by living reefs, Jumeirah Olhahali Island invites guests to step from their private villas into reef-filled waters, where nurse sharks, eagle rays, and sting rays glide through coral gardens year-round. From June to November, curated excursions by yacht take guests to Hanifaru Bay, a renowned UNESCO Biosphere Reserve, for the extraordinary experience of witnessing manta ray gatherings. Traditional Dhoni cruises offer the chance to snorkel in remote spots and encounter sea turtles and dolphins, while on land, the island’s resident herons and Maldivian national bird, the Kanbili, keep the connection to nature beyond the waterline. Underwater Giants at Jumeirah Muscat Bay Jumeirah Muscat Bay offers exceptional access to Oman’s thriving underwater world of marine biodiversity. From June through September, whale sharks migrate through these warm waters, with snorkelling and diving adventures seamlessly arranged by the hotel allowing up-close-and-personal access to these fascinating underwater giants. Year-round, guests can also explore thriving reefs inhabited by rays, turtles, moray eels and spinner dolphins, making this one of the region’s most direct and immersive gateways to underwater life. Coastal Biodiversity at Jumeirah Saadiyat Island Fringed by protected dunes and turquoise waters, Jumeirah Saadiyat Island is a portal to one of the Arabian Gulf’s most unexpectedly rich ecosystems. Hawksbill turtles' nest on the resort’s sands each year, while nearby waters are home to the world’s second largest population of dugongs, as well as playful humpback dolphins, and seasonal reef life. Guests can opt to paddle through quiet mangroves to spot herons and flamingos, or glimpse desert foxes under the moonlight, in an effortless blend of luxury and wilderness. Encounters at Jumeirah Gulf of Bahrain Jumeirah Gulf of Bahrain offers rare access to one of the world’s oldest pearl diving cultures - now honoured as a UNESCO World Heritage Site. From May to September, guests can join dolphin-spotting and pearl diving excursions in calm, clear waters, offering a unique opportunity to delve deeper into the region’s rich marine heritage. Beneath the surface, over 30 shark species - 16 of them endangered - sweep alongside coral gardens and vibrant marine life, while sites such as Abu Thalma shipwreck have become underwater sanctuaries for nudibranchs and carpets of anemones, highlighting a living legacy of culture and conservation within a stone’s throw of the hotel.
Jumeirah Carlton Tower offers tempting treats for Afternoon Tea Week
This year, Jumeirah Carlton Tower in London invites patrons to mark Afternoon Tea Week with two inspired afternoon teas. From 11th to 17th August, Jumeirah Carlton Tower and Brighton’s iconic vegetarian restaurant, Terre à Terre are set to tempt guests with a unique twist on the quintessential British tradition. Indeed, both experiences promise to surprise and delight with every bite. Jumeirah Carlton Tower: Taking tea in nature Inspired by the beauty of Cadogan Gardens and under the direction of executive pastry chef Martin Haider, Jumeirah Carlton Tower’s afternoon tea pays tribute to the gardens’ quiet splendour and rich history. Beginning with a vibrant amuse-bouche, the experience then delves into a selection of savoury sandwiches, before taking diners on a journey through the signature Scone Experience, wrapping up with intricate sweet treats infused with seasonal botanicals such as elderberry, lavender, and cherry blossom. This reimagined afternoon tea offers a truly luxurious experience, celebrating the beauty of the seasons in every element. Terre à Terre: Where tradition gets a glow-up For something a little more adventurous, Terre à Terre offers a zesty and creative spin on the classic afternoon tea. With vegetarian, vegan, and gluten-free options to choose from, this innovative tea features global-inspired delights including bao buns with Szechuan-marinated halloumi or tofu, and indulgent sweet treats such as a delightful chocolate hazelnut truffle cake. Perfect for those who love bold flavours and unique combinations, this scrumptious afternoon tea is a celebration of creativity and sustainable dining, with every detail crafted to delight.
André Devillers appointed as General Manager of Jumeirah Carlton Tower, London
Jumeirah, a global leader in destination hospitality and a member of Dubai Holding, has announced the appointment of André Devillers as General Manager of Jumeirah Carlton Tower, its flagship hotel in the heart of London’s prestigious Knightsbridge district. With more than 25 years of international experience in the luxury hospitality and retail sectors, Devillers brings a wealth of operational and strategic leadership to this role. He joins Jumeirah from IHG Hotels & Resorts, where he most recently served as Director of Operations, Luxury Hotels for Southern Europe and CIS, overseeing a portfolio of over 40 high-end properties under renowned brands such as Regent, InterContinental, Kimpton, and Vignette. Throughout his career, Devillers has held senior leadership positions at The Bicester Collection and Mandarin Oriental Hotel Group, with a proven track record in hotel operations, commercial performance, brand positioning, and guest experience across major European cities including London, Paris, Barcelona, and Prague. Devillers is a graduate of the Financial Times Non-Executive Director Diploma and is fluent in English, French, and Spanish. He is recognised for his commitment to excellence, sustainability, and innovation in the luxury space. André Devillers, General Manager at Jumeirah Carlton Tower says “I am deeply honored to step into the role of General Manager at Jumeirah Carlton Tower. This stunning property represents the pinnacle of comfort and service in London, and I look forward to building upon its renowned legacy. My priority is to lead our exceptional team in creating unforgettable experiences for each guest—through thoughtful, refined details and warm, personal connections. Together, we will elevate Jumeirah Carlton Tower to even greater heights of excellence.”
Jumeirah marks World Sea Turtle Day by releasing turtles back to their natural habitat
Jumeirah marked World Sea Turtle Day yesterday, 16th June, through the release of 72 rehabilitated sea turtles back into their natural habitat. In the company of guests, partners, and community members, Jumeirah officials brought a bevy of both hawksbill and green turtles back to the sea. The event was also a milestone for the Dubai Turtle Rehabilitation Project (DTRP) which has already returned more than 2,300 turtles to the wild since it was established in 2024. To further celebrate World Sea Turtle Day, a variety of conservation-focused activities took place across Jumeirah’s portfolio. In Abu Dhabi, Jumeirah Saadiyat Island, in partnership with the Environment Agency–Abu Dhabi (EAD), hosted an intimate release of 135 sea turtles on its pristine beachfront. Meanwhile, guests at Jumeirah Bali witnessed the release of newly hatched turtles into their natural habitat, as part of a long-standing collaboration with Eco Tourism Bali. The event also featured an engaging educational programme on sea turtle conservation and the importance of protecting marine biodiversity by fostering greater awareness of ocean health and encouraging responsible travel. Significant milestones Barbara Lang-Lenton, director of the aquarium at the Jumeirah Burj al-Arab and lead for the DTRP said that the event was a remarkable moment for the team and a meaningful step forward in boosting the world’s understanding of sea turtles in the Gulf. According to Lang-Lenton: “Sea turtles have remarkably complex biology, and there is still much to uncover about their behaviours, migration patterns, and nesting habits in this region. Each new finding, like this one, helps us piece together a more complete picture of their presence and life cycles in the Gulf, guiding future conservation efforts.” Among those released was Najeeb, an 80kg male green turtle rescued in December of last year, whose name means noble and generous in Arabic. Nursed back to health after he was found with extensive injuries, Najeeb was one of two turtles fitted with a satellite tracker, allowing the DTRP team to monitor his journey after release. The last time the team released a male green turtle of similar size, it travelled all the way to nesting sites in Oman. Najeeb is one of many turtles nursed back to health by the dedicated team at the DTRP, based at Jumeirah Burj Al Arab and Jumeirah Al Naseem. Each release marks a meaningful step forward in the ongoing mission to protect marine life and preserve biodiversity in the Arabian Gulf. Saving a rare find This year, the DTRP also reached a significant conservation milestone with the rare rescue of a baby Loggerhead turtle, a species not known to nest in the Arabian Gulf. Found in early 2025, this tiny turtle represents an important finding in marine science for the region. According to experts from the IUCN and regional organisations, there are no previous records of Loggerhead turtles nesting inside the Gulf. Although the Loggerhead baby was not part of today's release, it is expected to return to the wild in the coming months. This discovery follows another milestone in 2024, when a green turtle nest was recorded in Abu Dhabi for the first time, underscoring the growing importance of the region in global marine conservation efforts. Beyond turtle conservation Beyond turtle rehabilitation, Jumeirah has been expanding its marine conservation initiatives through coral restoration efforts, one of several projects under the ‘Planet’ pillar of its sustainability strategy. A new coral nursery at the Turtle Lagoon in Jumeirah Al Naseem is now visible to guests and incorporated into daily educational experiences. In collaboration with ecosystem restoration specialists Ocean Revive, the team is researching and testing new technologies to grow and reintroduce corals into the sea. So far over 1,400 fragments have been created, with over 300 already translocated to the sea. In addition, Jumeirah continues to support DUBAI REEF, a pioneering purpose-built reef development and one of the largest in the world which aims to increase marine biodiversity and protect the emirate’s coastal ecosystems. Reflecting Dubai’s commitment to marine conservation, the three-year initiative will see over 20,000 reef modules deployed across 600 square kilometres to restore marine habitats and support the growth of indigenous corals, thereby enhancing marine life. As part of this initiative, Jumeirah is contributing through coral fragmentation work at the turtle lagoon at Jumeirah Al Naseem, where small coral fragments are attached to circular discs, often called “coral cookies”, providing a stable base for growth and easy handling.
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