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Guest Column

Why AI Should Empower Travel Retailers, Not Replace Them

Artificial Intelligence (AI) is a force for disruption in travel, especially when businesses are focused on creating personalized, seamless experiences.

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Improve your hotel website pages to increase direct bookings

Before we jump into which pages your hotel website needs and how to write them, let me answer a question you may have: why bother revisiting your hotel website copy? There’s a simple answer: Your website is like your hotel’s online calling card and it’s your key to getting more commission-free direct bookings. Leverage it as much as possible!

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