loyalty programmes
Agreements / Understandings / Contract Signings
Small- and mid-scale hotels pivot to soft brands as global franchise fees squeeze margins
In the context of contemporary hospitality, what exactly are the merits of staying independent and those of becoming part of a global franchise?
Agreements / Understandings / Contract Signings
IHG and ANA unveil new loyalty partnership
IHG and ANA unveil new loyalty partnership
Asia
Loyalty programmes influence hotel choices globally
Loyalty programmes influence hotel choices globally
car rental
Agoda and Mastercard modernise loyalty programmes
Agoda and Mastercard modernise loyalty programmes
Adventure Tourism
Rocket Travel by Agoda reports continued popularity of travel-centric loyalty programmes
Rocket Travel by Agoda’s latest report shows travel-based loyalty programs continue to climb in popularity thanks to the sector's ability to build loyalty through highly personalised customer experiences.
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