Matt McKie
Cultural Tourism
Athar Festival 2024 spotlights the power of creative storytelling
The second edition of Athar - Saudi Festival of Creativity, the Kingdom's largest gathering of the creative marketing industry, kicked off in Riyadh with over 1600 international and local industry leaders, experts, and young Saudi talent in attendance.
Festivals
Athar Festival 2024 to champion talent, drive creativity, and elevate the sports and entertainment sectors
Athar - Saudi Festival of Creativity, the Kingdom's largest gathering of the creative marketing industry, has unveiled a power-packed and exciting roster of renowned creative marketing specialists and disruptors as part of its efforts to unveil the transformative power of creativity within gaming, entertainment, and sports industries.
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