STR

Reflecting the effects of the COVID-19 pandemic, hotels in the Asia Pacific region reported a significant decline in occupancy but fairly steady room rates during February 2020, according to…

Accor’s portfolio of brands led Europe in hotel room Net Unit Growth (NUG) in 2019, while Oyo Hotels & Homes posted the highest growth for an individual brand, according to STR.…

According to new data from, from STR, hotels in the Middle East reported mixed January 2020 performance results, while hotels in Africa posted positive results across the three key…

Findings of a survey conducted by STR's Tourism Consumer Insights team revealed the importance of sustainable tourism as well as the impact of climate change on traveller perception.…

Amid the current outbreak of coronavirus (COVID-19), leading market research firm STR analysed historical data for China and found that the country’s hotel performance recovered quickly…

Business on the books has dropped roughly 25% in select Barcelona hotels since the announced cancellation of the Mobile World Congress, according to preliminary data from Forward STAR,…

Berlin’s hotel industry reached its highest levels in occupancy and revenue per available room (RevPAR) despite the uncertainty around an economic recession, according to 2019 data from…

Industry analytics firm STR has released data measuring the initial impact of novel coronavirus (2019-nCoV) on hotel occupancy in Mainland China over the Chinese New Year period, 14-26…

The US hotel industry registered record-breaking performance levels during 2019 but its lowest growth rate in revenue per available room (RevPAR) since the current cycle began in 2010,…

Global analytics and benchmarking company STR has reported that China's hotel markets are projected to grow in 2020 despite a challenging macroeconomic environment. 

Millennium Hotels & Resorts has revealed development plans for Saudi Arabia with a goal of operating 25 hotels kingdom-wide by 2025.

Preferred Hotels & Resorts declared 22 October as Independent Hotel Day to celebrate and raise awareness of authentic and unique hotels around the world. This global movement…

Ahead of this week’s EXPO REAL trade fair, STR has conducted an analysis of the correlation of growth in Germany’s GDP and hotel revenue per available room (RevPAR). Furthermore, forecasts…

CoStar Group, a provider of commercial real estate information and analytics, has entered into an agreement to acquire STR, a leader in data benchmarking, analytics and marketplace…

Revenue per available room (RevPAR), the key hotel industry performance metric, has grown for 87 consecutive months amid a period of low supply growth and strong demand, according to…

Most key hotel markets in Florida, especially those in coastal areas, saw significant demand declines as Hurricane Dorian threatened the south eastern seaboard, according to an analysis…

Hotels in Hong Kong are witnessing all-time low occupancy levels as ongoing protests continue to cripple the territory’s tourism economy. This was revealed by STR’s preliminary August…

Hotels in Dubai witnessed significant growth in demand (room nights sold) in August but performance levels remained low due to pressure from increased supply. This was revealed by STR…

The US hotel industry reported positive year-over-year results in the three key performance metrics during the week of 18-24 August 2019, according to data from STR. According to the…

Hotels in the Asia Pacific region reported mostly negative results across the three key performance metrics during July 2019, according to data from STR. The average occupancy across the…

Performance growth projections for the U.S. hotel industry have been downgraded to 1.6% for 2019 and 1.1% for 2020, according to STR and Tourism Economics’ latest forecast just released at…