Tru by Hilton

According to a new study from Hilton Honors the vast majority of travellers, based out of the Asia Pacific region, regard travel as a fundamental aspect of their identity, with 88% of…

Spice up your stay in the USA - Tru by Hilton just opened three new properties in three states.

Hilton Worldwide has kicked off a month of ground-breaking celebrations for its newest hotel brand, Tru. This month will mark a major new phase in the roll-out of the midscale hotel…

Construction work has started on Hilton's first ever Tru hotel. The ground-breaking of the new Tru by Hilton property in the US state of Georgia comes less than eight weeks after…

Hilton Worldwide has unveiled a new midscale brand called 'Tru by Hilton'. Designed to fill what Hilton called "a massive void in the midscale category in the US and Canada", Tru by…