Welcome to Arabia’
‘Spectacular Saudi’ returns to India
‘Saudi, Welcome to Arabia’, the consumer-facing brand of the Saudi Tourism Authority (STA) announces ‘Spectacular Saudi,’ a three-day five-city experiential
Sounding ‘Soundstorm 2025’ in Riyadh from 11th –13th Dec 2025
Think festival season is over? Think again! Every December, Saudi’s capital turns into the global stage for music as Soundstorm takes over
‘Saudi, Welcome to Arabia’ Launches Exclusive Deals for Tourists
Saudi, Welcome to Arabia, has launched a series of exclusive Summer Deals to offer tourists great value nation-wide, bookable only
Saudi welcomes Virgin Atlantic’s direct flights from London Heathrow to Riyadh
'Saudi, Welcome to Arabia' is delighted to announce the launch of Virgin Atlantic’s new direct flights from London Heathrow to Riyadh, which started on 30th March 2025.
Saudi Tourism Authority invites Malaysian travellers to explore beyond Spiritual Travel
Saudi Tourism Authority (STA) is returning with its largest trade networking event in Malaysia, NUSUK, on the 27th of August, at Mandarin Oriental, bringing together over 40 prominent Saudi stakeholders and 500 travel agencies from Malaysia and the Southeast Asia markets.
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- Carlos Muñoz takes helm of HBX Group as its new CEO
- China’s creative souvenir craze is winning over foreign visitors
- WTM London 2026 wraps up as AI tools and shifting demographics reshape global travel
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