The Vibe Hotel Adelaide Opens Just In Time For ‘Mad March’

by: Harry Johnson | TFE Hotels officially opened the doors at its newest South Australian address, the Vibe Hotel Adelaide, yesterday, March 1. The launch of the 123-room, design-led Vibe hotel signifies the completion of the Flinders East precinct, more than twenty years in the making by its South Australian developers, GuavaLime and Loucas Zahos Architects. TFE Hotels’ Group Chief Operating Officer, Chris Sedgwick, said he was proud to bring Vibe Hotels’ distinctive style of Australian hospitality to Adelaide and to the Flinders East Precinct. “We are excited to debut our newest Vibe and we’re thrilled that the launch coincides with one of the busiest and most exciting times for the city,” Sedgwick said. “Adelaide shines during their festival season… and it’s precisely that vibrancy and sense of character that we’ve tried to capture at the hotel and aim to deliver 365 days of the year.” “What I particularly like about this property, is that our local owner/developers GuavaLime and Loucas Zahos Architects have infused a distinctly South Australian flavour into the fabric of the hotel. From a stunning serpentine chandelier suspended from a raw concrete ceiling in the lobby to pressed metal artwork – sourced, designed, and printed in South Australia – to a colour palette infused with Australian colours.” Sedgwick says he has no doubt the hotel will be a great support as South Australia continues to grow its economy and local industry in the coming years. “With its distinctly South Australian vibe, we are confident this hotel will provide a substantial boost to the incredible local tourism experiences already available in Adelaide’s CBD.” Vibe Adelaide is the homegrown hotel brand’s fourth opening in as many years, following on from the Vibe Darling Hotel Harbour (New South Wales), Vibe Hotel Hobart (Tasmania), and Vibe Hotel Subiaco (Western Australia). With yesterday’s launch, Vibe now has a hotel address in each state and territory in Australia, with plans to further extend the brand. Significantly, the brand also went offshore for the first time in 2022, with the opening of Vibe Singapore Orchard. Located opposite the leafy fringe of the Adelaide parklands, the hotel incorporates thoughtful interiors. Room types, including Premier Suites, Urban Retreat Rooms, Deluxe Rooms, and lead in Guest Rooms, all feature in-room photography from local artist, Alex Frayne, which adds to the quintessential South Australian experience at Vibe. In addition, the level one pool deck features a pool, spa, and sauna; whilst on ground level, Storehouse Flinders East (restaurant and bar), will showcase local produce. For those looking to explore beyond the hotel, Vibe Hotel Adelaide is located within walking distance to iconic Rundle Mall, Central Market, Botanic Gardens, Hutt Street and Vardon Avenue. Superbly placed for events, the Vibe Hotel Adelaide is also in a prime location for guests to experience events such as Adelaide Fringe Festival, VALO Adelaide 500 and WOMAD.

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