Trip.com, the international brand of Ctrip Group, has announced the official launch of a new rewards program entitled TripPLUS.
Through the TripPLUS rewards program, Trip.com members who use the site and its app will now be able to accumulate loyalty points called ‘Trip Coins’ whenever they book flights and hotels or write a review. Members will now earn 25 Trip Coins for every USD 100 they spend on flight bookings, 80 Trip Coins for every USD 100 spent on hotel bookings, and up to 120 Trip Coins for every hotel review they post.
Accumulated Trip Coins can be used to gain exclusive discounts on future purchases.
“We are significantly upgrading benefits”
“With the launch of the TripPLUS rewards program, we are significantly upgrading benefits offered to our loyal customers,” said Lynn Qu, vice president of product and marketing. “We want our customers to feel that they are making the right choice for their online travel needs, as we continue to innovate our offerings in terms of convenience and premium customer service.”
TripPLUS works in tandem with Trip.com’s tier membership system, which includes Silver, Gold and Platinum membership. Members of all three tiers are entitled to exclusive hotel deals, while Gold and Platinum Tier Members will respectively receive 10% and 30% more Trip Coins on any flight or hotel booking. Higher levels of membership are reached through the separate accumulation of ‘Tier Points’ on Trip.com platforms, earned through making flight and hotel bookings.