Dubai luxury developer Keturah has embraced a new report from the Global Wellness Institute (GWI), highlighting the UAE as one of the fastest-growing wellness real estate markets globally. The report reveals that wellness real estate now constitutes over 12% of all construction in the UAE, with the market expanding from $3.3 billion (US$3.3 billion) to $14.6 billion (US$14.6 billion) between 2017 and 2025.
The GWI study, released earlier this week, projects the global wellness real estate market to more than double from $876 billion (US$876 billion) in 2025 to $1.8 trillion (US$1.8 trillion) by 2030. It also notes that over 555,000 wellness-focused residential units are currently in development across the UAE and Saudi Arabia.
Talal M. Al Gaddah, CEO and Founder of Keturah, attributes the UAE's growth in this sector to government vision and national mandates prioritising human wellbeing. "Policy will continue to shape the market," he stated. Al Gaddah emphasised that wellness real estate is a response to previous "unwell" developments, focusing on the social, physical, mental, and community aspects of living.
Keturah is currently developing two projects in Dubai based on these principles. The Ritz-Carlton Residences at Keturah Resort, the Middle East's first fully wellness-certified resort, and Keturah Reserve, a bio-living community in Mohammed Bin Rashid City's District 7, are designed around nature and wellbeing.
The GWI report also highlights that wellness-focused properties command a price premium of 10-25%. Al Gaddah noted, "The market is rewarding developers who made this commitment early." He sees demographic changes as the next opportunity for the industry, with developers who adapt to these shifts poised to lead in the future
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