The recognition celebrates 2GO Travel’s continuous transformation of sea travel into an immersive journey that brings Philippine tourism and culture to life, inspires destination discovery, and creates new opportunities for local tourism stakeholders.
2GO Travel (2GO Group, Inc.) has been named Cruise Ship Entertainment of the Year - Philippines at the Travel Daily Media (TDM) Travel Trade Excellence Awards 2026 - Asia for its initiative, “Discover the Philippines at Sea: Transforming the Journey into the Destination with 2GO Travel Fun.”
The recognition highlights 2GO Travel’s commitment to redefining the passenger experience by making the voyage an integral part of the travel experience, rather than simply a means of reaching the next destination. By bringing together entertainment, cultural celebrations, and tourism partnerships, the company creates opportunities for passengers to experience the richness of the Philippines even before arriving at port.
At the heart of this approach is a simple but powerful idea: the journey itself can be a destination for discovery.
Turning every voyage into an experience
Driving this vision is Travel Fun, 2GO Travel’s onboard entertainment and engagement platform, which brings together activities, connectivity, food, and interactive programming to create a more engaging experience at sea.
Designed for a diverse mix of travellers, from families and groups of friends to solo passengers and digital nomads, Travel Fun transforms time onboard into an opportunity to unwind, connect, and create meaningful memories. Whether through shared activities, onboard entertainment, or simply enjoying the journey together, passengers are given more reasons to make the most of their time at sea.
Building on this foundation, 2GO Travel extends the experience beyond everyday onboard activities by bringing the energy and character of Philippine festivals directly to its passengers.
Bringing the spirit of the Philippines onboard
Through Festival at Sea, 2GO Travel reimagines the country’s vibrant festival culture in a seafaring setting. Launched in conjunction with Sinulog 2026, the programme brings the festive spirit onboard through themed activities, carnival games, board games, and a DJ party—creating an atmosphere where passengers can celebrate Filipino culture whilst travelling.
More than an entertainment offering, Festival at Sea creates a new way for travellers to engage with the cultural identity of the destinations they visit. Its adaptable format also opens opportunities to bring other regional festivals and cultural celebrations onboard, connecting more communities and tourism experiences with travellers across 2GO Travel’s network.
By bringing these celebrations to sea, 2GO Travel creates a natural bridge between the onboard experience and the destinations beyond the port—encouraging passengers to look beyond the voyage and discover what each destination has to offer.
Connecting passengers to destinations and local communities
This connection is further strengthened through 2GO Travel’s tourism partnerships and initiatives that bring local destinations, attractions, food, and craftsmanship closer to passengers. Working with government agencies and tourism stakeholders, the company integrates destination-focused content and tourism information into the passenger experience, helping travellers discover more about the places they are visiting. Through One Town, One Product (OTOP) Nooks onboard, 2GO Travel also provides a platform for Filipino micro, small, and medium-sized enterprises (MSMEs) to showcase their locally made products to a wider audience.
Together, these initiatives make the onboard experience a gateway to greater appreciation of the Philippines—introducing passengers to local stories, products, and cultural experiences that may inspire them to explore more during their current trip or plan future journeys.
The approach also extends the value of sea travel beyond passengers themselves. By creating opportunities for tourism stakeholders, festival organisers, local entrepreneurs, and brand partners to engage with travellers throughout the voyage, 2GO Group helps build stronger connections between transport, tourism, and local economic participation.
Making the journey part of the destination
The Cruise Ship Entertainment of the Year - Philippines recognition affirms 2GO Travel’s continuing efforts to elevate sea travel through experiences that go beyond transport. Through Travel Fun, Festival at Sea, and its destination-focused partnerships, 2GO Travel demonstrates how the voyage can become a platform for cultural engagement, tourism discovery, and shared experiences—whilst creating more opportunities for local communities and businesses to connect with travellers.
By bringing the Philippines onboard, 2GO Travel is making every voyage an opportunity to discover more of the country—and reminding travellers that the journey can be just as meaningful as the destination.
The Travel Daily Media Travel Trade Excellence Awards - Asia stands as the premier awards programme in the Asia Pacific region, dedicated to recognising the pinnacle of excellence within the travel industry. This prestigious event honours the very best in hotels, airlines, airports, cruise lines, tour operators, travel agencies, booking platforms, and travel technology.
The Travel Daily Media Travel Trade Excellence Awards 2026 - Asia is presented by Travel Daily Media Magazine. To view the full list of winners, click here. For more information on the awards programme, you may contact Danica Avila at +65 3158 1386 or [email protected].
