IDeaS, a SAS company renowned for its AI-powered hospitality revenue management software, has announced the integration of its Last Room Value (LRV) feature with Stayntouch's cloud property management system (PMS). This development is designed to enhance revenue decision-making for independent hotels and growing portfolios by enabling smarter availability and length-of-stay decisions.
The LRV feature dynamically calculates a value-based rate hurdle for a hotel's remaining rooms, ensuring that bookings are accepted based on their total value rather than just the nightly rate. This system operates seamlessly in the background, reducing the need for manual oversight and allowing hotel teams to focus on guest experiences.
Klaus Kohlmayr, Chief Evangelist and Development Officer at IDeaS, highlighted the importance of this integration, stating, "Last Room Value gives hoteliers a safety net, ensuring they’re supported in making the best possible revenue decisions without needing deep expertise or constant attention."
The integration with Stayntouch's PMS allows smaller and midsized hotel operators to access sophisticated revenue optimisation tools typically reserved for larger enterprises. Nicki Dehler, SVP of Product at Stayntouch, expressed enthusiasm about the partnership, noting that it enables hotel operators to make smarter pricing and availability decisions, thereby maximising revenue without compromising guest experience.
Key benefits of the integration include optimising total booking value, reducing manual workload, and providing flexible inventory management. This collaboration represents a significant step in expanding integrations across the hospitality ecosystem, offering hoteliers more control over their operations
This story was selected and published by a human editor, with content adapted from original press material using AI tools. Spot an error? Report it here.
