Germany
Saudi showcases ‘Saudi Land’ experience at ITB Berlin 2025
On the first day of ITB Berlin 2025, Saudi captivated audiences with a powerful presence, welcoming visitors to Saudi Land, its dynamic exhibition stand.
Decoding 2025 Berlin Tourism: 2million digital footprints, air traffic expansion, and key growth trends
Berlin’s travel industry is set for significant transformations in 2025, influenced by visitor preferences, air capacity expansion, and emerging tourism drivers.
Air India and Lufthansa expand codeshare
Air India and Lufthansa Group have agreed to build on their longstanding codeshare partnership, which sees Air India enter into a new codeshare agreement with Austrian Airlines, as well as expand the existing codeshare agreements between Air India, Lufthansa, and Swiss International Air Lines (SWISS).
Trivago’s comeback: Can brand marketing and AI secure long-term growth?
Trivago’s resurgence comes at a time when competition in the online travel space is fiercer than ever. A revitalized approach to branding and consumer acquisition—including high-profile marketing campaigns featuring football icon Jürgen Klopp—has helped rebuild its presence
Sabre leaders to offer insights at ITB Berlin 2025
Sabre Corporation’s leadership team makes their way to ITB Berlin 2025 to provide insights into the evolving travel landscape and showcase its latest innovations in hospitality and travel retailing.
GetYourGuide expands with frictionless payments for global explorers
GetYourGuide is enhancing seamless payments by partnering with Checkout.com to offer flexible, localized transactions for global travelers. This move aims to simplify bookings, optimize currency conversions, and fuel expansion in key markets.
Amex GBT and Lufthansa Group expand partnership to accelerate NDC rollout
American Express Global Business Travel (Amex GBT) has announced an enhanced agreement to expand and accelerate availability of new distribution capability (NDC) fares with Lufthansa Group (LHG).
Lufthansa extends A380 service to Bangkok till 25th April
German flag-carrier Lufthansa announced that it is extending its Airbus A380 service from Bangkok to Munich till 25th April for the peak Songkran holiday season.
Aero Dili joins Hahnair’s network of X1-Air partners
Hahnair announces the addition of Aero Dili to its portfolio comprising over 350 partner airlines.
Travelex extends 31-year partnership with Frankfurt Airport
Travelex has signed a new six-year contract extension with Fraport, the operator of Frankfurt Airport, further extending a 31-year partnership between the leading foreign exchange company and Germany’s busiest airport.
a&o Heidelberg: Europe’s largest hostel group expands in Germany
After opening new hostels in Brighton (August 2024), Antwerp (October 2024), and Brussels (December 2024), a&o Hostels, Europe’s largest hostel chain, is expanding further with the acquisition of a&o Heidelberg.
Lufthansa unveils modern new lounge at London Heathrow Airport
On 21 January 2025, Lufthansa will re-open its new and improved passenger lounge at London Heathrow Airport. Located in Terminal 2, South Level, Level 5,
VIVA Cruises christens its new vessel VIVA ENJOY
River cruise line VIVA Cruises christened its newest ship, the VIVA ENJOY, at its home port of Düsseldorf on Tuesday, 14th January.
Vietnam Airlines poised for global expansion in 2025
Vietnam Airlines is set to expand its global reach this year, launching flights to Europe, North America, and Asia.
Germany launches online portal for visa applications
The new digital platform aims to help people looking to work, study or join family in Germany, and is available to applicants from all over the world.
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- Intrepid Foundation encourages travel professionals and travellers to give for Myanmar relief
- Minor Hotels and Chongqing Yuanchu Cultural Tourism Group sign agreement
- Sabre inks long-term partnership with Gray Dawes
- Etihad celebrates JV with China Eastern Airlines at ATM2025
- IATA: total global passenger demand up by over three percent in March
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