The Jerusalem Development Authority (JDA) has announced the launch of a package of discounts for young professional tourists visiting Jerusalem on a city break.
Aimed at millennials in their twenties and thirties, the discount package allows millennials to experience some of Jerusalem’s top attractions and offers a wide range of reductions on hotels and transport, historical tourist sites, festivals and events, restaurants and bars.
The new millennials package, offers young professionals traveling for business or pleasure, the opportunity to discover Jerusalem for under 40 Euros per day.
Alongside the city’s 3,000 years of history, for the discerning and well-travelled millennial, Jerusalem provides an exotic location with a vibrant nightlife and cultural scene, and is a short haul destination for tourists from the UK and Europe.
Through the package, millennial tourists receive 50% off the second ticket at the Night Spectacular, a 45-minute show celebrating Jerusalem’s history through sights and sounds. It takes place amidst the archaeological remains in the David Citadel’s courtyard, and to the sound of original music, virtual reality images tell the stories of King David, the Roman conquest, Muhammad, the Crusaders, and Suleiman the Magnificent, among other people and periods.
The offers includes a free tour of the Old City with Sandemans New Europe Tours as well as 50% off the second ticket at the Tower of David Museum. Also known as David’s Citadel, it is one of Jerusalem’s most well-known sites and rests on the ruins of fortifications made by the Israelite, King David.
Segway tours are a popular way of seeing the city, and the discount facilitates a 1+1 offer on selected Segway tours of Jerusalem’s modern neighbourhoods.
Two hostels and six hotels are partnering with the City Break Millennials package and will cater to a wide range of budgets. The Abraham Hostel, Eyal Hotel, Herbert Samuel Hotel, Ibis City Centre Hotel, Post Hostel and Shani Hotel will also offer a 15% discount on the booking or a free dinner.
Food enthusiasts will receive 50% off the BiteMojo card – an app that offers standalone self-guided food tours, allowing you to sample uniquely Israeli culinary delights via your mobile phone, while mixing with the locals at the iconic Machane Yehuda Market. Millennials will receive a free alcohol shot at a number of bars, many of which are situated in the Market.
Ilanit Melchior, director of tourism for the Jerusalem Development Authority, said: “Jerusalem is the centre of the world. The meeting point of east and west, of inspiration and innovation, of the ancient and modern worlds, offers an experience for everyone.
We are delighted to launch our millennials discount package, which offers millennial travelers an opportunity to discover Jerusalem for under 40 Euros per day. A short hop from Europe, the discounts open up Jerusalem to a whole new and important market and we are excited to welcome tourists in their 20s and 30s to our beautiful city, to experience fascinating historical attractions, rich culture and world class restaurants.”