A new community-led initiative, One Beach Fiji, is set to launch a national coastal clean-up movement at Natadola Beach on 11 July 2026. This effort, which brings together local communities, hotel teams, and visitors, aims to reduce ocean waste and protect Fiji's renowned beaches. The event will take place from 8:00am to 11:00am and is open to locals, visitors, families, and hotel guests.

The initiative is supported by FNPF-owned IHG Fiji Hotels, including InterContinental Fiji Golf Resort and Spa, Grand Pacific Hotel Suva, and Holiday Inn Suva. These hotels are committed to environmental stewardship and sustainable tourism, aligning with IHG Hotels and Resorts' Journey to Tomorrow framework. Lachlan Walker, Regional General Manager for Fiji and Pacific at IHG Hotels and Resorts, stated, "We are privileged to operate in one of the most beautiful environments in the world, and with that comes a responsibility to protect it."

In preparation for the clean-up, fundraising activities titled 'Cup of Kindness' will be held across Suva and Natadola, with proceeds supporting the environmental effort. The initiative is designed as a long-term campaign to restore and protect Fiji's coastlines, focusing on practical action and community participation.

The One Beach Fiji movement underscores the shared responsibility of protecting Fiji's natural environment and aims to expand its efforts to multiple beaches across the country over time. Participants in the clean-up will be provided with equipment, refreshments, and a light morning tea

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