Jordi Serra

Travel Daily Media

e30e53cd-2026-tdm-awards-logo_new-gold

TDM AWARDS - NOMINATE NOW!

Jordi Serra
Global

How can hotels protect their rates when OTAs Undercut Hotel Direct Rates in 75% of the Searches?

In 75% of hotel rate searches, at least one OTA displays a lower price than the hotel’s own website —

Global

Independent Hotel rates aggressively targeted by secondary OTAs

April’s World Parity Monitor from 123Compare reveals the relationship between price positioning and OTA aggressiveness. As hotels continue to refine

Scroll to Top