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outbound tourism
China

Fliggy reports surge in premium travel for 2026 Dragon Boat Festival

Fliggy, Alibaba Group's online travel platform, has unveiled its 2026 Dragon Boat Festival travel trends, showcasing a significant shift towards premium travel experiences and a remarkable rise in inbound tourism.

Agreements / Understandings / Contract Signings

COITM 2026 inks partnership with Beijing Chaoyang District

Organisers behind the China Outbound & Inbound Travel Market (COITM) announced an official partnership with the Beijing Chaoyang District Bureau of Culture and Tourism.

China

Japan’s tourism surplus falls 10% as Chinese arrivals decline

Japan’s tourism surplus continued to narrow at the start of 2026, as outbound spending by Japanese travelers surged while inbound arrivals weakened.

China

COITM 2026 confirms exhibitors from Africa and Eastern Europe

Organisers behind the upcoming China Outbound & Inbound Travel Market (COITM) have confirmed the participation of numerous tourism boards, tourism resource suppliers, and service providers from numerous destinations, including Belarus, Tunisia, Uganda, South Africa, Madagascar, Uzbekistan, Belgrade, and the Greek Ionian Islands. 

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