Tourism Authority of Thailand
Amazing Thailand Happy Chinese New Year 2026 Festival serves as an auspicious opening to the Year of the Horse
Thai minister of tourism and sports Artthakorn Sirilatthayakorn took the opportunity to extend joyous greetings from Thailand to the people of China for the Lunar New Year during the opening of the Amazing Thailand Happy Chinese New Year 2026 Festival on Saturday, 14th February.
Trusted Thailand initiative strengthened by new TAT-Agoda partnership
The Tourism Authority of Thailand (TAT) reinforced the Trusted Thailand initiative through a new strategic partnership with digital travel platform Agoda.
TAT invites travellers to Feel All the Feelings with Lalisa “LISA” Manobal
The Tourism Authority of Thailand (TAT) formally introduced global star Lalisa “LISA” Manobal as the new ambassador for Amazing Thailand.
Thailand makes its mark at ASEAN TRAVEX 2026
The Tourism Authority of Thailand (TAT) continues to make its presence felt among its regional neighbours through its pavilion at this year’s ASEAN Travel Exchange (TRAVEX).
TAT puts best foot forward at FITUR 2026 in Madrid
The Tourism Authority of Thailand (TAT) brought a delegation of Thai tourism operators to the recently concluded Feria Internacional de Turismo (FITUR) 2026 in Madrid, Spain.
TTF2026: Thai tourism comes to a decisive moment
Experts in attendance at the Thailand Tourism Forum 2026 (TTF2026) on Thursday, 22nd January, pointed out how the country’s tourism sector has come to a pivotal moment.
Tourism Authority of Thailand reaffirms suport for marine tourism development
The Tourism Authority of Thailand (TAT) reaffirmed its support for advancing marine tourism development and strengthening regional cooperation across Southeast Asia, reinforcing Thailand’s role as a regional marine tourism hub.
Thailand retains global appeal as Amazing 5 strategy shifts from mass tourism to quality tourism
In the context of global tourism, Thailand comes up as a prime example of how promotion and implementation can be interwoven to produce exceptional results.
Tourism Authority of Thailand reports great outcomes from MATKA 2026
The Tourism Authority of Thailand (TAT) achieved strong outcomes from its participation at the recently-concluded MATKA Travel Fair 2026 held in Helsinki, Finland.
Thailand set to host initial round of 2026 MotoGP World Championship
The Tourism Authority of Thailand (TAT) confirmed that Thailand is hosting the opening round of the 2026 MotoGP World Championship.
Asian luxury travel evolves as cruise demand and experiential stays skyrocket
Long before Kevin Kwan even came up with the idea that evolved into his hit book series and film Crazy Rich Asians, luxury travel has been par for the course among Asia’s elite, with Hong Kong tai-tais and Japanese moguls making their way to posh destinations throughout the world.
‘Value is the new volume’: TAT New Delhi director outlines shift in India outreach
Thailand is pivoting its 2026 India strategy toward “value-led growth,” targeting a 10% increase in tourism revenue by prioritising high-spending
Tourism Authority of Thailand outlines strategic direction for 2026
The Tourism Authority of Thailand (TAT) outlined the strategic direction for 2026 under the banner Thailand Tourism Next yesterday, 12th January.
Global star LISA is the newest brand ambassador for the Amazing Thailand campaign
The Tourism Authority of Thailand (TAT) kicked 2026 off with the announcement that global superstar Lalisa “LISA” Manobal is the new face of its long-running Amazing Thailand campaign.
Belavia Belarusian Airlines’ Minsk-Pattaya flight takes off
The Tourism Authority of Thailand (TAT) welcomed Belavia Belarusian Airlines’ inaugural direct flight from Minsk to Pattaya (U-Tapao Rayong–Pattaya International Airport) on Friday, 9th January at 12.00 Hrs.
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