The World Travel & Tourism Council (WTTC) and the United Nations Environment Programme (UNEP) have signed a Memorandum of Understanding (MoU) to promote sustainability in the travel and tourism industry. This collaboration seeks to leverage UNEP's environmental expertise and WTTC's industry network to foster a more sustainable, circular, and resilient future for global tourism.

The partnership will focus on implementing circular economy solutions, conserving nature, and reducing plastic pollution. It aims to help businesses align with international sustainability frameworks and participate in global environmental initiatives. A significant aspect of the agreement is the opportunity for WTTC members to engage voluntarily in UNEP's sustainability programmes, particularly those targeting environmental action, plastics, and food waste.

The MoU outlines a joint work programme with agreed priorities, ensuring regular coordination and effective implementation. This includes promoting nature-positive tourism, advancing circular economy solutions, and reducing food waste. The collaboration will also enhance industry engagement in water stewardship, energy sustainability, and ocean conservation.

Gloria Guevara, President and CEO of WTTC, stated, "Travel & Tourism is one of the world's most effective forces for sustainable development. Through this partnership with UNEP, we are bringing together global leadership, industry expertise and practical action to help businesses accelerate environmental action, reduce waste, protect biodiversity and create lasting positive impact for destinations and communities."

Running through June 2028, the partnership will involve strategic dialogue, technical exchanges, and initiatives to deliver practical impacts for businesses and communities worldwide

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