WTTC
Why WTTC 2027 in Delhi marks a turning point for the global travel trade
As the curtain comes down on the 2026 World Travel and Tourism Council (WTTC) Global Summit in Valletta, the global travel trade is already recalibrating its compass toward South Asia
Happiness Over Politics: Nick Adams on the $100M Quest for America’s Next Travel Era
In the high-stakes arena of international travel diplomacy, political headlines have a habit of stepping on the travel industry's toes. But Adams’ message to the room of global hospitality executives, destination marketers, and travel advisors was simple: keep the doors open, ditch the friction, and stop letting geopolitical noise sour consumer travel.
FUTU[RE]SET: What We Learned on Day 1 of the WTTC Global Summit 2026 in Malta
A B2B Executive Summary & Travel Industry Feature: The World Travel & Tourism Council (WTTC) Global Summit 2026 opened at the Mediterranean Conference Centre in Valletta with a strong focus on how the travel industry needs to respond to a rapidly changing operating environment.
Tourism chief executives gather in Malta as global travel outpaces economic estimates
Against the historic backdrop of Valletta’s Saluting Battery, the World Travel & Tourism Council (WTTC) convened its 26th Global Summit,
Europe captures one-third of global leisure travel spending
Europe captures one-third of global leisure travel spending
WTTC launches search for 7 contemporary wonders
WTTC launches search for 7 contemporary wonders
WTTC and UNEP partner for sustainable tourism
WTTC and UNEP partner for sustainable tourism
Saudi Arabia expands flight capacity by 91% as Chinese tourist demand surges
For years, Saudi Arabia’s tourism growth story has been dominated by mega-projects, luxury resorts and Vision 2030. But behind the
WTTC brings tourism leaders to Valletta summit
WTTC brings tourism leaders to Valletta summit
Guatemala tourism spending to exceed pre-pandemic levels
Guatemala tourism spending to exceed pre-pandemic levels
Spain cements tourism leadership as record visitor spending outpaces arrival growth
Spain enters 2026 with exceptional momentum, reinforcing its position as one of the world’s most attractive and economically valuable tourism
Central & South America travel sector to surpass global growth
Central & South America travel sector to surpass global growth
Travel & tourism growth to outpace global economy
Travel & tourism growth to outpace global economy
Saudi Arabia leads Middle East tourism growth
Saudi Arabia leads Middle East tourism growth
WTTC hosts global event in Egypt to boost tourism
WTTC hosts global event in Egypt to boost tourism
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