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Associations

Why WTTC 2027 in Delhi marks a turning point for the global travel trade

As the curtain comes down on the 2026 World Travel and Tourism Council (WTTC) Global Summit in Valletta, the global travel trade is already recalibrating its compass toward South Asia

Associations

Happiness Over Politics: Nick Adams on the $100M Quest for America’s Next Travel Era

In the high-stakes arena of international travel diplomacy, political headlines have a habit of stepping on the travel industry's toes. But Adams’ message to the room of global hospitality executives, destination marketers, and travel advisors was simple: keep the doors open, ditch the friction, and stop letting geopolitical noise sour consumer travel.

Events

FUTU[RE]SET: What We Learned on Day 1 of the WTTC Global Summit 2026 in Malta

A B2B Executive Summary & Travel Industry Feature: The World Travel & Tourism Council (WTTC) Global Summit 2026 opened at the Mediterranean Conference Centre in Valletta with a strong focus on how the travel industry needs to respond to a rapidly changing operating environment.

Annual Reports

Tourism chief executives gather in Malta as global travel outpaces economic estimates

Against the historic backdrop of Valletta’s Saluting Battery, the World Travel & Tourism Council (WTTC) convened its 26th Global Summit,

Cultural Tourism

Europe captures one-third of global leisure travel spending

Europe captures one-third of global leisure travel spending

Associations

WTTC launches search for 7 contemporary wonders

WTTC launches search for 7 contemporary wonders

Associations

WTTC and UNEP partner for sustainable tourism

WTTC and UNEP partner for sustainable tourism

China

Saudi Arabia expands flight capacity by 91% as Chinese tourist demand surges

For years, Saudi Arabia’s tourism growth story has been dominated by mega-projects, luxury resorts and Vision 2030. But behind the

Associations

WTTC brings tourism leaders to Valletta summit

WTTC brings tourism leaders to Valletta summit

Associations

Guatemala tourism spending to exceed pre-pandemic levels

Guatemala tourism spending to exceed pre-pandemic levels

Exclusives

Spain cements tourism leadership as record visitor spending outpaces arrival growth

Spain enters 2026 with exceptional momentum, reinforcing its position as one of the world’s most attractive and economically valuable tourism

Associations

Central & South America travel sector to surpass global growth

Central & South America travel sector to surpass global growth

Cultural Tourism

Travel & tourism growth to outpace global economy

Travel & tourism growth to outpace global economy

Cultural Tourism

Saudi Arabia leads Middle East tourism growth

Saudi Arabia leads Middle East tourism growth

Associations

WTTC hosts global event in Egypt to boost tourism

WTTC hosts global event in Egypt to boost tourism

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