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Cultural Tourism

Tourism Authority of Thailand highlights how Healing is the New Luxury in its latest TVC

The Tourism Authority of Thailand (TAT) officially launched its new global TVC campaign, Unforgettable Experience: Healing is the New Luxury.

Entrepreneurs

Germany’s Import Promotion Desk to present inspiring experiences at WTM London 2025

The German Import Promotion Desk (IPD) is all set to beguile attendees at this year’s WTM London with inspiring travel experiences beyond the usual tourist paths.

Attractions

Tourism Authority of Thailand successfully takes part in Tourism Expo Japan 2025

The Tourism Authority of Thailand (TAT) successfully concluded its participation at Tourism Expo Japan 2025 (TEJ 2025).

Cultural Tourism

South Korea’s Absolutely In Seoul campaign gets 600 million global views

Absolutely In Seoul, Seoul's global tourism campaign featuring K-pop star JENNIE, has reached a cumulative 600 million views worldwide since the videos were released.

MICE

Two Philippine travel trade events generate billions in sales leads

The Philippine Tourism Promotions Board (TPB) reports that two of the Philippines’ leading travel trade events have generated over PHP1 billion in confirmed sales leads.

Cultural Tourism

Taiwan Tourism Administration launches vehicular ad campaign in Kuala Lumpur

Taiwan Tourism Administration's office in Kuala Lumpur, Malaysia teamed up with popular Malaysian illustrator Jayee Lim for a promotional campaign that literally hits the road.

Associations

Malaysia increases efforts to gain foothold in Chinese travel market

Together with the State Tourism Board and the Malaysia Inbound Chinese Association (MICA), Tourism Malaysia continues to boost its efforts to capture the growing China travel market. 

Adventure Tourism

Malaysia impresses the Vietnamese travel sector at ITE HCMC 2025

Tourism Malaysia presented its home nation’s best attractions at the International Travel Expo Ho Chi Minh City (ITE HCMC) 2025 from 4th to 6th September.

Cultural Tourism

Thailand tourism puts its best foot forward at ITE HCMC 2025

The Tourism Authority of Thailand (TAT) presented the best that its home country has to offer at the International Travel Expo Ho Chi Minh City 2025 (ITE HCMC 2025.)

Appointment announcement

Adam Obouih is Atout France’s new managing director

French tourism development agency Atout France formally welcomed Adam Obouih as its new managing director on Thursday, 4th September.

Cultural Tourism

Sarawak Tourism Board puts its best foot forward at CelebrASIA 2025

The Sarawak Tourism Board (STB) announced its participation for the first time ever at CelebrASIA 2025.

Australia

Australian travellers invited to Get Up and Gold Coast

The Gold Coast challenges Australian travellers to tap into the city's energy and love of life, with an invitation to Get Up and Gold Coast.

Exclusives

Tourism promotion modernizes strategies with immersive technologies

Evolution is a necessary aspect of just about everything in this world, and this includes the practice of tourism promotion.

Exclusives

Is influencer marketing the future of tourism promotion?

Tourism promotion is one of the most challenging aspects of the global travel industry especially in the 21st century, given how everyone is connected to a constant barrage of information whose pundits are clamouring for an individual’s attention.

Asia

Tourism Authority of Thailand invites travellers to get Thai’d up this summer

The Tourism Authority of Thailand (TAT) announced the launch of the Amazing Grand Privilege in Amazing Summer Family Month campaign yesterday, 7th August.

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