Browsing Tag

Association of British Travel Agents (ABTA)

ABTA members see strong 2015 start

ABTA members have seen a strong start to 2015 with some ‘exceptional’ days of trading, the association has said. A third of summer holidays are expected to be sold in the first two…

ABTA’s Earlybird campaign returns

ABTA will relaunch its Earlybird marketing campaign tomorrow (15 January) to encourage holidaymakers to book holidays early. The promotion first launched last year and will return…

The latest industry appointments

Kathryn Robertson has been promoted to general manager UK & Europe at Air New Zealand. Robertson first joined the team in 2007 as marketing manager UK & Europe and has since held…

ABTA concerned by PTD review

ABTA has called for further clarity of the European Package Travel Directive (PTD) after saying some changes remain ‘unsatisfactory’. The association is pushing for more clarity and…

ABTA launches new ad campaign

ABTA is launching a national print advertising campaign under its recently launched consumer strapline, ‘Travel with confidence’. The campaign, which will start on 28 December and run…

12m planning winter holiday

More than 12 million people are expected to take a winter holiday this season, with more heading to beaches and ski slopes. According to the latest ABTA survey 43% are looking to head…

New ABTA strapline launched

ABTA has announced a new strapline as it aims to bring a more powerful message for members. ‘Travel with confidence’ is now part of its consumer branding and will replace ‘The Travel…